XELEMENT joins the metaverse

XELEMENT becomes the first advertising agency in the world to enter the #metaverse in its most recent virtual land acquisition on The Sandbox

By doing so, XELEMENT joins global brands like HSBC, adidas, Atari, Binance, Gucci and WarnerMusic leading in the #web3 revolution

As XELEMENT, we recognize the major shift in the way brands will need to communicate in this new web3 world, a more decentralized, transparent and creator empowered economy..?

We have spent the last 2 years building and evolving our capabilities as an agency in order to successfully embark on the next phase of our journey.??

The first course of action was to begin from within our organization by adopting blockchain technology ourselves and step into the domain as the "first" advertising agency in the world to join the metaverse. This step was crucial for us to be able to support our clients. We had to become web3 ready ourselves in order to expand the boundaries of the known and create the future today.?

We recognize that in the future this will be the norm for all brands wanting to compete in the new creative economy.??

We have also transformed our service offering to go beyond the traditional requirements of content creation, communication strategy development and branding to a more future oriented approach that allows us to create more innovative brand experiences for the next generation of the Internet.??

With decentralization the nature of communication will completely evolve from targeting your audience through centralized intermediaries to creating a direct-to-consumer (D2C) open ecosystem that will reinvent the digital marketing industry and all brand experiences within it.? The way we think, the way we create and the way we reach consumers will never be the same.????

This is only the beginning of our journey to become a key enabler for our clients growth and their ability to gain a significant consumer foothold by harnessing the power of blockchain technology and web3.

Its truly an honor for us as a Saudi company not only in being the first advertising agency globally to enter this space but also being the first company in the Kingdom to join the metaverse

To visit us on the metaverse on the Sandbox