WRN News  volume 36

WRN News volume 36

Five Best Strategies to Generate Leads

Generating leads is crucial for any business seeking growth and success. Rest assured, here are five of the most effective strategies to attract high-quality leads:

  • Content Marketing: Create educational content, such as blog posts, eBooks, and webinars, that addresses your audience's pain points. Offering lead magnets like downloadable guides in exchange for contact information can help build an engaged email list. Optimize content for SEO to increase organic traffic and continuously generate leads.
  • Email Marketing: Personalize your email campaigns by segmenting your list based on interests and behaviors. Automated drip campaigns nurture leads over time, guiding them through the sales funnel. Regular, value-driven communication keeps your brand in mind for prospects still waiting to be ready to buy.
  • Social Media Marketing: Run targeted ads on platforms like Facebook and LinkedIn to reach specific audiences. Post engaging content, such as videos and polls, to attract followers who are more likely to convert. Use social proof, like testimonials and case studies, to build trust and encourage action.
  • Pay-Per-Click (PPC) Advertising: Use Google search ads to target relevant keywords, driving targeted traffic to optimized landing pages. Implement retargeting campaigns to re-engage visitors who didn’t initially convert, increasing the likelihood of capturing those leads.
  • Referral Programs: Offer incentives to existing customers to refer new leads. Partner with affiliates and influencers to tap into their audiences and generate leads through trusted recommendations.

By integrating these strategies into your marketing plan, you can rest assured that you're on the path to creating a steady stream of high-quality leads, more likely to convert into loyal customers.


Networking Tip of the Week

Turning Contacts into Connections: Your Post-Meeting Checklist

Networking doesn’t end when the meeting does. Schedule time for follow-up right after the event. Keep detailed notes on your conversations, including key points and next steps.

Develop a follow-up strategy, planning to connect periodically over the next year—whether through emails, calls, or social media interactions.

This consistent engagement will keep you top of mind and help nurture long-term, productive relationships. Remember, successful networking is all about the follow-through!


Member spotlight: Oralia Acosta

Whenever we meet someone whose energy, caring personality and focus on helping others engages our attention, we need to stop and absorb their message.

Oralia Acosta is on such person – someone you want to meet. A seasoned entrepreneur who has been involved in personal growth and development for over a decade, her studies at the Health Coaching Institute in Houston, Texas framed her path in working with her clients.

Focused on regenerative health (improving your daily well-being), Oralia is committed to helping people feel better, look younger and lead more joyful lives. She markets health and wellness products that help people of all ages look and feel their best. Reach out to her to learn about LifeWave and how it can improve your drive and be at your best every day!

Text Oralia at 823-858-4260 and see for yourself!

LinkedIn: https://www.dhirubhai.net/in/oraliaacosta/


A Message from Our CEO...

Joseph Willmott, CEO World Referral Network

Fall Into Networking: Seize the Season’s Opportunities to Expand Your Connections

New networking opportunities emerge as we transition into the fall season and schools are back in session. Fall is a prime time to expand your contacts and forge meaningful connections. With people returning from summer vacations and settling back into their routines, there’s a renewed focus on business, making it an ideal time to engage.

Fall also brings a surge in professional events, conferences, and industry gatherings. According to a LinkedIn study, 80% of professionals consider networking essential to career success, and fall events are the perfect venue for this. The back-to-school vibe often brings renewed energy and focus, which can translate into more productive networking and deeper connections.

Additionally, the approach of year-end goals and planning for the upcoming year makes fall an excellent time to network with intent. As Tony Robbins says, "Your network is your net worth," and fall is the time to build it.

People are eager to close deals, collaborate on new projects, and set the stage for a successful year. Seize this season to reconnect, explore new opportunities, and strengthen your professional relationships.

By actively participating in fall networking opportunities, you can position yourself at the forefront of new opportunities and ensure your network is solid and ready for the challenges and successes of the year ahead.

Engaging now not only helps you close out the current year strong but also lays a solid foundation for the future. As you reconnect and explore fresh opportunities, you’ll strengthen your professional relationships and set the stage for sustained growth and success in the coming year. The connections you make this fall could be the key to unlocking new ventures and partnerships.


Revive and Thrive: Supercharge Your Inactive Contacts with GoHighLevel at No Extra Cost!

Using GoHighLevel, included at no additional cost as part of your World Referral Network (WRN) membership, is a powerful way to breathe new life into your database by re-engaging inactive contacts and turning them back into active customers.

Here’s how you can make the most of it.

Start by segmenting your database into active and inactive contacts. GoHighLevel allows you to further categorize these contacts based on behavior, such as their past interactions, purchase history, or specific interests. This segmentation is critical to crafting personalized reactivation campaigns that speak directly to each group.

Next, take advantage of GoHighLevel’s multi-channel outreach capabilities. Create compelling reactivation campaigns that offer enticing incentives like discounts, free trials, or exclusive content.

With GoHighLevel, you can reach your contacts through various channels—email, SMS, and even voicemail drops—ensuring that your message gets through no matter how your contacts prefer to communicate.

Set up drip campaigns to gradually nurture these contacts back to engagement to keep your campaign effective. GoHighLevel’s automation features allow you to follow up based on specific contact behaviors, such as opening an email or clicking a link, ensuring that your communication remains timely and relevant.

Tracking your campaign’s performance is a breeze with GoHighLevel’s robust analytics tools. Monitor metrics like open, click-through, and conversion rates, and use A/B testing to fine-tune your approach. When a contact re-engages, reintegrate them into your active campaigns, and consider offering personalized deals to keep their interest piqued.

Finally, maintain a healthy database by regularly cleaning it up. Remove unresponsive contacts and update contact information to ensure your future campaigns continue to hit the mark.

With GoHighLevel integrated into your WRN membership, you have a comprehensive tool at your fingertips to keep your customer base engaged and thriving—without additional cost.


Unlock Growth: Why WRN Networking Events Are a Must for Your Success

Attending WRN networking events is a powerful way to grow your business and expand your professional network. Whether weekly, monthly, or quarterly, WRN events provide consistent opportunities to connect with like-minded entrepreneurs, professionals, and potential clients.

These in-person and online events offer valuable insights, collaborative opportunities, and access to resources that can accelerate your business growth. Regularly participating will build meaningful relationships, keep you informed about industry trends, and give you the support you need to succeed.

In addition, the persons you meet are invaluable because they are quality contacts for your warn outreach programs. Don’t miss the chance to engage with a dynamic community dedicated to mutual success!



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