Writing your own bio.  More fun when you're a 206-page book.
My author, circa 1977: A man, a van, and no vocational plan.

Writing your own bio. More fun when you're a 206-page book.

I'm a book. But I'm not entirely convinced I'm a book the world needs.

Am I a real-life memoir about a business that has surrendered its eccentricity and had its madness machined out of it by bean counters and best-practice human resource-bots??

Am I a required-reading ad-school textbook that drops F-bombs and career-salvaging bread crumbs in equal doses??

Are “fucktard” and “dillweed” fair game for describing human beings inside my pages??Yes, yes, and double-yes, as far as my author sees it.?Payback is the bastard child one sires for slowing Cam’s role, at least as he sees it.?But ironically, he has the presence of mind to thank both his well-earned friends and sociopathic enemies for teaching him everything that helped him survive.?

And now he’s beginning to spill his guts to those just boarding the business with this, what we both hope will be the first in a series of career-spanning books on the subject of surviving the air-conditioned, foosball-laden trappings of a business where being a good cultural fit seems vastly more important than an ability to craft wicked-ass thinking.

Chew with Your Mind Open is my author's attempt to give back, curse words, war stories, occasional setbacks, and all.?A vocational tell-all from the son of a genuine advertising legend who would have bristled at that very suggestion, I'm jam-packed with tips, tricks, and workarounds for making it in the highly competitive and constantly evolving business of spinning-the-shit fantastic.

Yes, Cameron had access to industrial-grade weaponry from the very start of his fledgling career. There's no use denying it. His famous ad dad knew exactly what his spawn was getting himself into.?Cam’s father co-founded Chiat/Day, which went from industry darling to global giant in the span of five decades. (If I was a book about that magic carpet ride, I'd probably be headed for the NYT best-sellers list.)

Back to me and my author.

Sometimes Cameron listened to his dad. Sometimes he didn’t. But he almost always sought his secret weapon's insights. The results of his decisions to ignore or accept good advice led to embarrassing, disastrous, and occasionally hilarious outcomes.

I suppose there were even a few victories along the way. But that's really not the point why he wrote me. He wrote me to help other knuckleheads the way his pop helped him. Well, that and to have an excuse for writing at least two more of me.

Here’s to walking out of the building five minutes after the owners do, as other creatives are just rolling up their sleeves to pull all-nighters.?Here’s to going against the grain, believing in homework, spending mornings more productively, and never showing up to a meeting empty-handed.?

Here’s to me, and the confessions of a slacker with a work ethic, who vastly prefers chewing to swallowing.

Cam fed me that last part.

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Come and get me.

Chew With Your Mind Open is fumbling towards failure to recoup its initial costs on Kickstarter as you read this. Feel free to help engineer a turnaround by supporting Cam's campaign. Either way, the book will be available Sept. 1st.

www.chewwithyourmindopen.com




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