Would you like to know the exact Linkedin message that our client used to get a 10,000:1 ROI with social selling?
Timothy "Tim" Hughes 提姆·休斯 L.ISP
Should have Played Quidditch for England
Yes a 10,000:1 ROI with?social selling.
Just think,?you give me a $1 and I give you back?$10,000.
Now that would dig you out a massive hole wouldn't, just think of the pipeline,?revenue?and growth you would gain!?
I bet if you gave me 1$ and I gave you $10,000, you would give me back the $10,000 straight back and say,?"I want more of that", of course you would.?
But you are not interested in that, you want to know what?template?I used.
Here's the?bad news?.....
I don't and neither did the client use a template with the 10,000:1?ROI.
If you think social selling is about templates or posting, it's not and your being lead up the?garden?path.
Social is about, social,?it's about you being you, having?conversations.
Why??Because what you and I sell requires us to have a conversation.
Firing out a template is the wrong output, you have to do the right thing to get a conversation.
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Conversations are the output.
A template isn't any good if it doesn't get you a conversations.
And a template that got somebody one ￡1 million deal, I'm sorry to say was luck.
It's great for the person, they were in the right place at the right time, but it's luck.
A methodology that gets a 10,000:1 ROI that isn't luck, it's a predictable and repeatable methodology.
It does not rely on luck, it's a process, that does not get a result once, if you are lucky.
It's a process that gets a results, day after day, week after week and month after month.
Want to know more about?social selling,?check out my new book
In this brand new edition, I have updated all the text, I have also got?15 practitioners, so?people who are doing this already?to explain how they are get (practical)?business benefit. From the?CEO?that has been running a digital business for over 18 months?to?sales?leaders?who use social selling every day.?
Articles on how these business have and are implementing digital, from?Mercer,?Telstra Purple,?Ring Central,?Cyberhawk,?Namos,?Ericsson,?Crux Consulting,?DLA Ignite?and more.
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2 年You got me, Timothy (Tim) Hughes 提姆·休斯! I wanted to see that message. But, templates don't work. I feel like I've tried all the things that you and Adam Gray advise against. There is nothing as effective as building relationships daily. It works.
Sales Leader - Specialist in ?? Revenue Growth ?? Sales Leadership ?? Sales Execution ?? Go-to-Market Strategy ?? Sales Team Building ?? Solution Selling ?? SaaS ?? Cloud Computing ?? Demand Generation
2 年Saw that one coming Tim and I agree - I used a very researched and tuned 1:1 message to the CIO of a multi $ billion org that got a reply and a meeting - it was not a template, but a honed, targeted and of value to the recipient message that was hard to do, but worth it.
Save Ferris!
2 年I had a call with a company just yesterday and they said "do you have templates for this"...and when I said "no" they heaved a sigh of relief. How refreshing is it to talk to a business that recognises that templates are tools for lazy people to avoid doing work! They a (almost) guaranteed to drive failure rather than success.