World's Creativity and Innovation Day 2022 - Creating the Bank of the future through Innovations that simplify customers' lives.

For the fourth year in a row, the world celebrated creativity and Innovation Day (WCID) yesterday to recognize the positive changes creativity and innovation can bring.

?Like any other organization across the globe that puts innovation at the core of what they do, CRDB Bank resonates well with this day because, for years, we have been working so hard to innovate solutions that simplify our customers' lives.

?We're commemorating the 2022 WCID global theme "collaboration" by sharing our success story, highlighting the value of strong collaboration between our self-managed, high-performing, talented team, and key players in the ecosystem to deliver the bespoke solutions to the market.

?Impacting lives

A year ago, we launched our award-winning mobile Banking Application- SimBanking, under the "Benki ni SimBanking - Mzigo Umeboreshwa" campaign.

Pictured herein is our Senior Manager of Digital & Core Innovation, Miss Jacklina Jackson taking our invited guests through the new features of our SimBanking App during the launch event back in February 2021 at Hyatt Regency Hotel.

This new App has revolutionized how our customers bank with us by introducing top-notch features like self-account opening, insurance payments, cardless cash withdrawal at the ATM, and Wakala, which have profoundly impacted people's lives.

?With these features, customers can open an account, save, pay, borrow, invest, and insure with a mobile banking experience that is indispensable. It has become part of the community and is the #1 finance APP on Google Play and the App Store. We're humbled and inspired by our customers' ratings and reviews.

?These innovative features embody convenience for our esteemed customers who deserve nothing but a bespoke banking experience with simplicity and value for money.

?As days go by, we keep improving various features to make SimBanking App even more relevant to the people it serves; that's how demanding innovation can be as long as the need for financial services lives.

?Global recognition

Today, it is our pleasure to announce that we have won the award for the Best Mobile Banking App, Tanzania 2022 from the International Business Magazine. This means Mzigo umekubalika!

Our Innovation team led by the Head of Innovation, Stephen Kagaruki (Second left) poses for a group photo after receiving an award for the Best Mobile Banking App in Tanzania by International Business Magazine.

?A big thanks to our developers, designers, product team, private partners, government partners, and customers for collaborating and creating this industry-leading App.

Pictured herein is our?Procurement Officer, Emmanuel Charles, smiling to the fullest during the Launch activation at the old HQ in Dar es Salaam.

Strategic partnerships

Working with beneficiaries in the value chain creates excellent financial tools that enable customers to achieve their goals.

?Our participation in WCID 2022 is a further call to innovate and cultivate new mutually beneficial partnerships and sustain engagements for a successful implementation of the digital economy.

?This year, we are focusing on more strategic partnerships as we transform the digital economy into a sustainable one. Watch this space!

Click the link ???? to watch the team behind the making of our SimBanking App.

?To dare is to do!

We would like to finish this article by quoting the famous motto used by the renowned UK-based football club - Tottenham Hotspurs, which says, TO DARE IS TO DO.

?The idea of innovation is centered around daring, where you become bold enough to introduce peculiar products, features, or services that most people are afraid to even think of. Some will say, "This has never been done before; why should we be the ones to take the risk? This is the part where you will be taken back to school for Risk 101 lessons.

?Let us end here by posing a question to you – How does it feel to hold the entire Bank in the palm of your hand? If you happen to know the feeling, you'll realize why we joined the rest of the world to celebrate World Creativity and Innovation Day yesterday.

?To innovate is to live!