World Rookie Tour and FUEL TV join forces to expand their global audiences

World Rookie Tour and FUEL TV announce a new partnership: the most important action sports junior tour and the Global Home of Action Sports media platform will join forces to go to the next level.

FUEL TV is the only channel focused exclusively on the action sports and is available in more than 100 countries around the world. On the World Rookie Tour side, the claim is clear: “If you dream to become a professional action sport athlete, then your future starts from the World Rookie Tour!”. The partnership between Black Yeti and FUEL TV will allow all the young shredders to achieve important goals also on a new communicative level.

The partnership will kick off at the upcoming World Rookie Skateboard Final that will take place in Innsbruck, Austria, at the Skatehalle Skatepark, from the 30th September to the 2nd October 2022. The event will gather in Tirol’s Capital city, skateboarders from all over, who got their sport for the finals at this year WRT Sk8 Qualifying events. A high-level of skateboarding is expected, and FUEL TV will support the communication of the event and the distribution of the live-streaming signal from the finals.

This will be only the first of many media project which will be developed in conjunction between WRT and FUEL TV.?

“We are excited about the partnership with FUEL TV, one of the very first and older media in the action sport community.” Stated Marco Sampaoli, WRT media manager and co-founder “Our rookies will be stoked to watch WRT contents on the FuelTV platform, and we were looking exactly for a partner like FuelTV to broadcast many stories and behind the scenes from the Black Yeti saga.”

“As the global home of action sports, I believe it’s only natural that FUEL TV is a key broadcast partner for WRT,” said FUEL’s CRO Filipe Castilho. “In such a crucial time, when action sports are becoming an established part of the world mainstream sports arena, we feel the responsibility to help grow the new generations of world class athletes”

Now it’s time to shred with the Black Yeti, don’t miss the chance to live the World Rookie Tour experience through FUEL TV, the main action sport broadcast platform in the world.

ABOUT THE WORLD ROOKIE TOUR: The World Rookie Tour is organized by the Black Yeti ssrl in collaboration with World Snowboard Federation, National Snowboard, Ski and Skateboard Associations, and selected action sports agencies. It was born in 2005 as a series of youth snowboard events and it consists now of a selection of high-quality International events for snowboard, Freeski, Skateboard and Surf, the so-called "Rookie Fests", reserved for riders under 18's only, in Europe, North and South America, Oceania and Asia. The World Rookie Tour consists not only of competitions: it also features loads of other activities to help rookies to grow in the field of professional action sports, such as photo & video shootings, avalanche, and rescue clinics, meetings with photographers, and international team managers, parties and English talks. Since year zero, it awards tickets to world-class events such as X Games Norway, Audi Nines, The Arctic Challenge, The Air & Style, The World Snowboarding Championships, Red Bull Roller Coaster, Simple Session, Mystic Sk8 Cup, invitations to professional photo & video shootings, and shooting trip all around the world. Every year the tour crowns the World Rookie Champions at the end of the season, during the World Rookie Finals, a unique event format where the best youngsters from almost 30 countries compete and have fun. More information at www.worldrookietour.com.

ABOUT BLACK YETI ssd: The Black Yeti is an amateur sports club dedicated to the realization of Snowboard, Freeski, Skateboard and Surf projects for boys and girls up to 18 years of age, at international level. One of the most successful projects is the World Rookie Tour, the biggest and the most famous tour in the action sports world that attracts 3.000 young athletes from 30 nations to the events called "Rookie Fest", organized all over the world: Italy, Europe, North and South America, Oceania and Asia. The Rookie Fests program includes not only the competition but also many side activities such as avalanche and rescue clinics, workshops, and English talks.

ABOUT FUEL TV: Founded in 2003, FUEL TV is the global home of action sports on television. Available in more than 100 countries around the world, FUEL TV is the only channel focused exclusively on the sports, culture and lifestyles of Surfing, Skateboarding, Snowboarding, Free Skiing, BMX and MTB, and the art, music and fashion that define them. FUEL TV is available as a Free Advertising-supported Streaming Television (FAsST) channel in key territories, and as a global premium Subscription Video-on-Demand (SVOD) service called FUEL TV+. Headquartered in Lisbon, Portugal, FUEL TV has offices in Los Angeles, Miami, S?o Paulo, Beijing, Melbourne and for more visit www.fuel.tv