The world has gone mad (closing everything on Monday) | The Friday Club | Ep 205

The world has gone mad (closing everything on Monday) | The Friday Club | Ep 205

This makes no sense...

I tell you what, whilst the country is in a cost of living crisis & an energy crisis & families & businesses are struggling to financially survive, let's make Monday a bank holiday and close everything because... that's what the queen would have wanted. Let's also?cancel people's cancer appointments ?too.

I'm sorry but...what!? If we're spending 10 days mourning the queen because of her service to the country, why aren't we spending 10 days mourning the nurses that lost their lives serving our country during Covid? And cancelling people's cancer appointments!?

I really don't get it, although I totally understand that the loss of anyone is extremely sad for those around them.?

Anyway, Center Parcs were in the limelight this week for saying they were going to kick out all of their guests on Monday, then doing a U-turn on the decision after all the backlash they got (see here ).

Thought for the day:?Shout about your wins...(more on this below).

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New Knowlton Content

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2.?[Knowlton Nugget] Get better marketing results by using 'logic'

3.?[TikTok] The podcast episode that changed my life

4.?[Video] We painted Lloyd blue for this, please watch it

5.?[LinkedIn Post] See the LinkedIn link sticker in action

6.?[Video] What is the 'IKEA effect'?

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1.?[Article] Billionaire boss of Patagnoia gives it away (what a guy!)

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3.?[Instagram Update] Insta testing 'Re-Post' feature

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In other news...

- Lloyd & I are in Hertfordshire today doing a 15 mile walk with the?Agencynomics ?community. If you run a marketing agency, I highly recommend joining their free community.

- We generated a B2B lead for one of our clients that they have just closed & it's?worth up to £1 million ! Nuts!

Thought for the day:?Shout about your wins...

This is a quick & simple tip this week.

Next time you take on a new client, or a current client signs up to work with you fort another year.

Shout about it on social.

It's great social-proof for your potential customers.

Like?this .

And?this .

Happy Friday!! ??

Dan (writing this) & Lloyd (in spirit)

Rob Fryer

Purpose-driven strategies that have the power to lead change ? Certified Brand Specialist ?Brand Strategy & Consultant ?Branding workshops ? Fractional Creative Director ? Take the world by storm

2 年

Some businesses do seem to have gone into panic mode over this Dan. To post about it or not to post about it, to close or not to close. There’s plenty of ways of showing your respect as a business but at the same time, maybe in some cases such as this one, it should be more a sense of “keep calm and carry on.” Centre parts should have remained open on Monday but put up big screens or something so that holiday makers and staff could come together and watch.

Tabitha Beasley

360' Marketing Strategy Expert | Helping Businesses to Sort their Marketing Out & Gain Results | B2B Specalist |Award Winning Strategic Marketing Consultant | Marketing Plan Guru | Public Speaker | London Agency Trained

2 年

You are a brave man Dan, well said!

Alex Rosborough

Outsourced Sales & Marketing Department for Manufacturers | Building & Nurturing Customer Relationships at Scale for Our Clients

2 年

Well said Dan! Absolutely crazy. It is almost like the government is purposely trying to crush the economy and destroy peoples livelihoods and independence ??

Vikki Hone

Scaling ambitious lifestyle brands with viable, and joyful, digital marketing strategies ?? Meta Ads | Google Ads | Klaviyo | Social Media Marketing

2 年

Ooooh, Dan! I've promised myself that I wouldn't get involved in any of the Queenie chatter and keep my opinions to myself. You are really, really, testing my will power here...!! ?? ?? xxx

Nick Reeves

Key Account Manager for Cromwell Tools.

2 年

I couldn't disagree anymore. And I also think this could have waited until after the funeral. We are a sovereign nation, and our sovereign has died, so why wouldn't we do this? I also think some anti-monarchists need to be careful what they wish for. In a republic state the sovereign is elected, and in almost ALL cases, it's entirely self-serving.

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