World of Experiences

In a buzzing Parisian restaurant. At a joyful Chinese wedding. As the sun rises in Seoul or sets in New York. With friends anywhere and everywhere, physically, digitally. Right now, around the world, countless encounters are happening – unique flashes of convivialite? felt only by the people there in that very moment.

Such moments can be shared with others or remain deeply personal. They can be life-changing or every-day, joyfully positive or deeply touching, extended over a long period or over in an instant. But they all create powerful bonds – connections etched into our memories forever.

Socialising, building communities around our brands, has been at the very heart of Pernod Ricard ever since its inception nearly 50 years ago. We’ve been in the drinks business from the start, maintaining our traditions by nurturing the soul, authenticity, and heritage of our brands, and building strong relationships with our consumers and customers across the world.

This deep-rooted desire to connect with one another, to forge genuine and meaningful connections, is what has always driven our Group. From these strong roots, we have designed an organisation entirely focused on bringing our vision ‘to unlock the magic of human connection’ to life. The aim of everything we do is to make more of that magic happen.

A business with a soul

Conviviality sparks human connection and creates memorable experiences across the entire spectrum of Pernod Ricard. Our Group is founded on optimism, the thrill of discovering new ideas, meeting new people, and the pursuit of the extraordinary. We make and sell premium wines and spirits that mean a lot more than simply what’s in the bottle.

We’re a company with a unique culture and engaged teams – a business with a soul. While connected by our shared mindset, we also take pride in our individualism. We celebrate our differences every day – our diversity of talents, perspectives, and personalities. It’s a critical ingredient in the power of conviviality.

This winning formula allows us to deal with complexity, embrace diversity, and meet the competition head on. It’s what makes Pernod Ricard unique, and it’s been instrumental in helping us evolve with the times.

Today, those times might be more daunting than ever. And while the world might be reopening up, it still faces a whole host of challenges, from inflation and conflicts to unpredictable weather systems and natural disasters that are driving home the reality of climate change.

The spirit of our people and the culture of our company are the guiding lights that once again helped us navigate market complexities in FY 2023. It was another year of very strong, balanced, profitable and responsible growth for Pernod Ricard. I am particularly pleased that our outstanding operational performances went hand in hand with solid financial results, key to sustaining the long-term growth of our brands.

The Group has a clear ambition for the next decade: to deliver sustainable, profitable growth that will benefit all our stakeholders. We will build even more premium brands at scale, while nurturing the rest of our portfolio, leveraging innovation in products and services, and seizing external opportunities to cover every imaginable consumer need.

Our Group’s evolution has been achieved with and for our people, and we have always demonstrated our ability to thrive when challenged. I can’t thank them enough for their ongoing and unwavering commitment, and our success is a direct reflection of a culture rooted in authenticity, care, collective commitment, and empowerment.

We are building the future of Pernod Ricard together, creating unforgettable encounters and moments of conviviality both for ourselves and for the consumers who choose our brands.

In a world in need of conviviality, we are making a real difference and unlocking the magic of human connection.