Working On Your Business Vs Working In Your Business

If you're running your own business, you've probably heard people talk about the difference between "working in your business" and "working on your business." It's all about where you focus your energy, and let me tell you, it's super important. When you're working in your business, you're busy with all the day-to-day stuff - managing employees, dealing with customers, making sure your products or services are up to snuff. And don't get me wrong, that stuff is really important! But if that's all you're focused on, you might be missing out on the bigger picture.

Working on your business means taking a step back and thinking about the long-term. Maybe you want to develop new products, expand into new markets, or just build a stronger brand. When you work on your business, you're developing strategies and plans that will help you achieve those long-term goals.

Why is this so crucial? Well, for starters, it'll help you achieve those long-term goals! When you're so focused on the day-to-day, it's easy to lose sight of what you're really working toward. Plus, working on your business can actually free up some time for you. If you're always bogged down in the day-to-day, you're probably feeling like there aren't enough hours in the day. But when you focus on the bigger picture, you might find that you have a little more breathing room.

Working on your business can also help you stay ahead of the competition. The business world moves fast, y'all! By keeping your eye on the bigger picture, you'll be better equipped to adapt to changes in the market, new technologies, and all the other stuff that's coming down the pipeline.

Another major benefit? You'll build a stronger team. When you're only focused on the day-to-day, you might not be dedicating enough time to developing your team. But when you work on your business, you can invest in your employees and help them develop the skills they need to help your business thrive.

In the end, it’s all about building a more valuable business over the long term. Whether you're planning to sell your business someday or just want to make sure it's around for years to come, you need to be thinking about the big picture. By developing strategies and plans that focus on growth and improvement, you can make your business more attractive to potential buyers or investors - or just set it up for long-term success.