Work Smarter, Reduce Cost with AI Chatbots

Measure and analyze the right data, take the necessary steps to optimize the solution, and get even better results.

Chatbots help teams work smarter, reduce operational costs, and improve customer service significantly. Beyond chatbot implementation, it’s crucial to monitor and crunch numbers behind interactions to optimize output and ROI.

Here is a quick guide to help companies dig deeper into data, measure chatbot performance, better understand the larger context, and make informed actions.

Measure the Right Metrics, Get the Best Results

Not all metrics are mission-critical. Here are metrics that can help you improve your results.

• Chat Volume: This metric helps you assess if users engage with your chatbot, overlook it, or lack confidence in its ability to meet their needs.
• Chatbot Activity: This helps you identify patterns and predict customer behavior.
• Topic Popularity: Analyzing topic popularity data helps teams identify the most searched topics and boost personalization.
• User Interaction Count: This metric helps teams keep track of the growth of new and returning visitors and calculate engagement rates.
• Goal Conversion Tracking: This is another critical metric and helps you track chatbot performance.?
• User Information Gathering: This helps you better understand customer needs and provide a more concierge experience.
• Chat Transfer Analysis: This is an important metric that helps the team keep track of the number of times chatbots transfer customers to available human agents.

There are so many other metrics to track to help increase chatbot output. Using chatbots isn’t enough to reap the full ROI. Uncovering the stories behind data helps teams optimize and use chatbots more strategically.

Learn more about digging deeper to make sense of chatbot analytics and how you can implement, integrate, and customize your AI initiatives to get improved ROI, market share, and a wide profit margin.

https://blog.rstartec.com/digging-deeper-making-sense-of-chatbot-analytics/