Work less, braai more?
Big Ambitions Marketing
Delivering industry-led high-quality strategic comms and content for the travel, tourism and hospitality industry.
by Bianca Golz
Tomorrow is Heritage Day, and we’re all looking forward to a bonus day off and that obligatory braai with the family. Many of us are also dreading playing catch-up at our desks on Wednesday, wondering how it’s really possible to juggle productivity with rest and mental health.
But did you know that for many companies around the globe, the 4-day workweek isn’t a special occasion? It’s the norm. And these companies’ employees aren’t constantly struggling to keep their heads above water; they’ve streamlined their workdays to be just as productive, if not more so.
The goal of this shift? To produce a happier, healthier workforce and results-oriented (rather than clock-watching) company cultures.
But how can this approach possibly work?
4 Day Week Global believes they’ve got the recipe for success with their 100-80-100 model (100% of the pay in 80% of the time and in exchange for a commitment to delivering 100% of the output).
The NPO (which is also one of the World’s 50 Most Innovative Companies of 2024) recently led the world’s largest four-day workweek trial. It was a major success, with most companies adopting the policy permanently. After a year, the majority reported positive impacts on employee well-being, reduced staff turnover, and improved recruitment. Unsurprisingly, employees also reported greater job satisfaction.
Could South Africa be next?
Do I think South Africa’s ready to make the transition? Perhaps… if we’re willing to swap ‘African time’ for optimising our time! According to 4 Day Week Global, most companies transitioning to a 4-day workweek implement three key changes:
And get this: research indicates that the average employee loses a significant portion of their day – around 2-3 hours – to unproductive meetings, ineffective technology use, and distractions. In short, a 4-day week is achievable for many, but it’s currently hidden beneath inefficient and outdated work practices.
As the founders of 4 Day Week Global say, soon the question won’t be whether a 4-day work week is possible, but rather “what does a good 4-day work week look like?”
Maybe there’s hope that this clumsy work/life balancing act could soon stabilise.
Until then, enjoy Heritage Day and an extra, well-deserved breather. Put your skaaptjoppies on the braai and take your self-care off the backburner!
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Toddlers do it, and apparently, adults should be, too. TikTok beauty and wellness influencers – deemed “crunchers” – claim that eating dirt improves gut and skin health… and science backs them up!
Tanzania plans to build Africa’s longest bridge
If everything goes according to plan, the 31-mile bridge will be completed in 2028, connecting the mainland to the Zanzibar islands.
SA’s tourism industry on the up
Our arrivals increased by 40% in 2023, according to Euromonitor – and experts predict we’ll exceed 10 million arrivals before the end of 2024.
Scratch that
A hippo in the Sabi Sands Nature Reserve had an itch he couldn’t scratch. But he found a way to get the job done, and the resultant video is hilarious.
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