The Work : asking pesky questions?

Asking pesky questions and not expecting answers. That’s the topic of our meeting today.

There is absolutely no way you can gather a cross-functional group, ask the right questions to put you on a path to solving the problem and have the answer come out of that first meeting.

I am probably not being clear.

Say you get a request for Branding. Or, a logo. Possibly, a marketing plan.

The meeting is called: operations, product, the consultant, you, the director, your staff – all in the room.

Then, it begins.

Read this entire riff and more - here.