Wit+Wisdom | October 4 | Chunky and Hunky
Peppercomm, a Ruder Finn Group company
We make a science of communication, combining wit and wisdom with proven communications discipline. #witandwisdom
Scary Good Clapback
SNL tried to drag Spirit Halloween for taking over sad, empty stores and selling budget costumes, but Spirit flipped the script hard. They dropped a “SNL 50” costume, complete with “Dated References” and “Shrinking Ratings,” and honestly, it’s the roast of the season. Free press, millions of views and the perfect spooky season mic drop. Now that’s how you haunt the headlines!
Chunky and Hunky
Campbell’s is pumping up its marketing by featuring NFL’s beefiest players, Dexter Lawrence and Jason Kelce — because who doesn't want to flex their muscles while slurping Chili Mac? It's clear Chunky is trying to reach a younger audience, specifically those who think lifting weights at the gym equates to lifting cans of soup. So grab your comfiest robe and get ready to binge-watch football while wondering why you’re still not a famous NFL player sipping soup on a bearskin rug—life just doesn't seem fair, does it??
Triangular Takeover
In a bold move that could slice through the competition, Wonder Bread has declared itself the "Official Bread of Triangle Sandwiches ," leaving its round-bubbled packaging in the dust for some edgy new triangular vibes. This daring rebrand comes after a shockingly scientific Angus Reid study revealed that 60% of Canadians believe triangles reign supreme, proving once and for all that geometry has a larger role in lunch than previously thought. As if bread wasn’t versatile enough, they’re now marketing it as the perfect canvas for sandwiches, as long as you draw those lines at 45 degrees!!?
PepperPick
Watch out, all! Our PepperPicks are now expanding to the big screen. We’re currently obsessed with Nobody Wants This and finishing it in one sitting might be a part of our big weekend plans…