Wittij Consulting Slogan Bloopers
Dan Hughes
IT Strategist ? Enterprise & Solution Architecture Advisor ? Facilitator ? Speaker
After the?Wittij Consulting name?was established, it was time for a slogan.?After coming up dry using internal capabilities, I decided?to outsource and run a slogan contest on a crowd-sourcing site to come up with a tag line for our web presence. There may have been a few, er,?slogan bloopers.
The Winning Slogan!
Before we get to those, let me share this: I do not regret the approach and am very happy with the end result.
Wittij Consulting.?Your vision. Our expertise.
I like that it recognizes the vision of our clients and the fact that we are experts, but I also like that together they represent our core value proposition – that our clients utilize our expertise to realize their visions.
The Slogan Journey
The approach was not without its challenges. I received 280 entries for the contest, none of which was actually “Your vision. Our expertise.” However, few were of a similar vein and provided the right inspiration.
Anyway, without further ado, here are some of my “favorites” that did not win. I left out the countless entries that substituted “I.T.” for “it” in a play on words, like “Making IT work.”?
For optimal aural enjoyment, you really need to say the company name before each, so I added it in for you. (Always be branding!)?
领英推荐
Honorable Mention
My hands down favorite, which would actually be gold for the right company in the right industry, was “Step in a pile of should.”
Maybe I'll try that out as my standard article sign-off:
Wittij Consulting.?Step in a pile of should.
#Winning
Circling back to our slogan winner,
Your vision. Our expertise.
If you love how it rolls off the tongue, or even if you don't, drop us a line at?[email protected], call (401) 340-1400, or click the “contact us” button below to see if we can help! We'd love to make your vision a reality.
Like the tagline says:?Our reputation is our success. If we can do great things for you, we will. If we can’t, we’ll say so.
This article was cross-posted from https://www.wittij.com/wittij-consulting-slogan-bloopers/