Without SEO, You Are Failing...

Are you performing SEO for your website content??

In this edition of Insider Insights, we will be talking about some of the different ways you can work on Search Engine Optimization (SEO). SEO is a perfect way in which you can help boost your business's organic ranking and help drive your ideal customers your way.??

SEO Strategy

If your business is already creating content, hit two birds with one stone by working on SEO. Internet browsers, such as Google, are optimized to help those who are looking for information or products find the best and most relevant results in their searches. The whole purpose of SEO search optimization is to include the necessary keywords and characteristics that the browsers are looking for, so they are more likely to include your business's website in the top search results. ?

Most important tips for successful On-Site and Off-Site SEO?

1. Optimize Your Original Content

Include keywords in your content, titles and headers. However, do not overuse keywords! Only incorporate them where it seems natural to do so. Minimize using AI-generated content. Search engines scan and recognize AI-generated content and will prioritize websites with the most relevant original content.?

2. Improve Technical SEO:

Optimizing your website for mobile users is key to optimizing technical SEO. Make sure all website images are compressed and you are minimizing Javascript. Lastly, securing your site with HTTPS will help boost trust in your website. By increasing website speed, making your website mobile-friendly, and making your site secure you will enhance user experience and boost SEO.

3. Build Quality Backlinks:

Write high-quality guest posts for reputable websites and include backlinks. Use broken link building by offering your content as a replacement for broken links on relevant sites. Promote your content on social media, forums, and industry platforms to attract organic backlinks. Creating shareable visual content like infographics can also help generate valuable backlinks and improve your website’s authority.

Write high-quality content to drive consumers to your website. Reshare and promote your content on social media, industry platforms, and forums to gain organic backlinks. To encourage backlinks to your website, create shareable infographics to improve your website's authority.?

Jelly-licious News:

At Big Red Jelly we continue to strive for greatness and achieve it! As a company, we had all 5 of our internal teams meet their quarterly goals. Leading to the highest-performing summer month we have ever had.

We appreciate all the work we have accomplished together and look forward to continuing to grow as we move into an awesome second half of the year.?

Deep Dive Digest:

At Big Red Jelly we understand that creating a website and blog can be overwhelming, but you don't always need new content. Updating old pages and posts can be just as beneficial. Refreshing content improves SEO by signaling activity to search engines, addressing content decay, and capitalizing on seasonal trends. It enhances user experience by boosting engagement, improving navigation, and aligning with user intent.

Additionally, it can increase conversion rates by providing relevant calls to action and maintaining a competitive edge. Regularly updating your site ensures it remains relevant, engaging, and effective in converting visitors. For more information on this topic check out this blog, or contact us for more information!