The Wisdom of The Tugboat and The Lighthouse
Tara Jeffries
Membership @ Verity: Women-Only Private Club. Where Toronto's Elite Women Experience Luxury, Meaningful Connections, and Elevated Impact.
In the world of maritime salvation, there's a story about two heroes: the tugboat and the lighthouse. They share a common mission, but their methods differ significantly.
The tugboat ventures out into the vast ocean to rescue massive ships adrift at sea. With sheer determination, it pushes and pulls, giving all it's got to bring these giants back to safety. In doing so, the tugboat bears the brunt of the ordeal, gradually wearing itself down until, one day, it simply can't carry on any longer.
Now, consider the lighthouse, a beacon of hope for those navigating treacherous waters. This steadfast structure doesn't engage in the physical toil of the tugboat. Instead, it stands tall and unwavering in one spot, casting its brilliant light far across the waters. The light reveals a path, guiding ships away from potential dangers.
There's no wrestling or straining, just illumination.
Ultimately, it falls upon the ship's captain to decide whether to follow that guiding light or brave the turbulent seas alone.
This tale, my friends, isn't just about maritime adventures; it speaks volumes about the world of business, especially for the Purpose-Driven Entrepreneur.
Many of us can relate to the exhaustion and burnout that come from constantly pushing and pulling in a chaotic and noisy system.
But that lighthouse, oh, that lighthouse!
The lighthouse symbolizes a strong and enduring foundation that remains unshaken amidst the storms of change. Regardless of the turmoil outside, it shines brightly, knowing that those who seek its guidance will find the courage to follow its light, leading them safely to shore.
I, too, once identified as the tugboat, and I know many of you reading this have been there as well.
Today, my business model is clear, and it involves embodying the strength, grace, and resilience of the lighthouse. It's a reminder that sometimes, in the world of business and life, it's not about how hard you push, but about how brightly you shine.
Much like the tugboat and the lighthouse in our tale, the concept of creating a crystal clear and inspiring vision for your business and life is at the heart of my upcoming masterclass.?
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The tugboat represents the exhausting and uncertain path of pushing and pulling, mirroring the challenges faced when your vision lacks clarity and detail.?
On the other hand, the lighthouse stands as a powerful metaphor for the importance of having a steadfast and illuminating vision. In The Visionary Masterclass, we'll create a well-defined vision that acts as a guiding light, enabling you to navigate the turbulent seas of entrepreneurship and life with unwavering purpose and confidence.?
Just as the lighthouse beckons ships to safety, a compelling vision attracts the right opportunities, inspires others to follow your lead, and ultimately guides you towards the fulfillment of your most ambitious dreams and goals.
We start October 14th - DM me for details!?
Discover the transformative experiences our community members share in their own words...
"Working with Tara has given my business the structure and organization that it was in desperate need of. I leave every meeting with a greater sense of confidence and intentionality for executing the vision for my business."
"Before I started working with Tara, I was telling myself all kinds (untrue) stories about what it takes to be successful in sales and all the reasons I couldn’t do it. Tara got straight to the heart of the matter, helping me sort through those untruths and connect to my natural ability to sell people on my services and offerings. Our weekly meetings have given me the focus, structure and accountability that means I’m focused on the right things, at the right time and consistently creating forward movement in my business. The best part is, Tara’s approach means I don’t have to leave my heart and emotions outside the door, but rather, it’s in taking a soul-led, heart-centered approach that the best strategy and results will happen."
"Tara’s approach is one I’ve never experienced before. She uses the perfect blend of strategic thinking and compassionate challenging in order to support me in growing my business. Her toolbox of sales strategies and intuitive sense for what needs to happen make me grateful to have such a powerhouse in my corner helping my business grow and thrive."
There's literally no risk in chatting and you just might have a perspective shift that generates an ROI just for the time of our call!
???? LinkedIn Top Voice | 36,700+ Authentic Followers | Keynote Speaker | Global Ambassador for Disability Inclusion in the Hospitality Industry | Sustainable Workforce Development Strategist
1 年I like your version of this way better than mine Tara Jeffries ??