Winning More Freight Business: A Step by Step Guide to Becoming a 3PL Sales Leader

Winning More Freight Business: A Step by Step Guide to Becoming a 3PL Sales Leader

The Logistics of Logistics provides sales training and coaching programs specifically designed for sales professionals who sell transportation, logistics, warehousing, supply chain, or technology services.

If you would like to jumpstart your 2020 sales efforts, this is the program for you.

Winning More Freight Business: A Step by Step Guide to Becoming a 3PL Sales Leader Training Topics

The following topics will be covered:

  • Ways to compete and win in the hyper-competitive 3PL market
  • Overview of the 3PL business including all the service offerings (warehousing, transportation, logistics, technology, etc.)
  • Identify your target market and the best ways to connect with them
  • Developing a niche that will help you attract the right kind of customers
  • Leverage inbound and outbound lead generation strategies that will fill up your sales pipeline
  • Using LinkedIn and social media to nurture connections into sales
  • Mastering the sales process and asking the right questions
  • Developing and presenting proposals that win business
  • Using emotional intelligence to better understand customer motivations
  • Overcoming fear, uncertainty, and doubt in your prospects mind
  • Growing existing accounts through upselling and cross-selling

Program Duration

The program begins on Tuesday, February 18th and last 5 weeks. The program will be presented at 1:00 pm Eastern. If that time is a problem, other accommodations will be made.

Program Delivery

The program consists of the following:

Five (5) Live, Interactive Training Sessions delivered via Webinar

The entire program is delivered remotely so, you will not have to travel and neither do I. Each session is recorded so if you can’t make it to one of the sessions, you can watch the recording when you have time. No special equipment required – if you have a computer and a phone, you are good to go.

One-on-One Coaching Sessions with a Sales Coach

Each participant will have 2 (two) 30 minutes coaching sessions to ensure that the lessons learned become actions taken. The coaching sessions can be used to clarify concepts, answer questions or anything else that the client wants to discuss.

Training Modules

Week 1 – Program Introduction and Selecting a Target Market (including a review of all services offered by 3PLs)

Week 2 – Inbound and Outbound Lead Generation Strategies

Week 3 – Managing the Sales Process

Week 4 – Emotion Intelligence in Sales

Week 5 – Managing and Growing Existing Accounts

Who is Leading the Program?

The program will be facilitated by Joe Lynch, founder of The Logistics of Logistics. Joe and his team specialize in sales training and coaching for sales professionals working in transportation, logistics, warehousing, technology and supply chain services.

Investment

$600 per person payable prior to the first training session.

Learn More

If you would like to register or learn more, please contact Joe Lynch at [email protected] or 517.375.0631. 

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