Wikipedia editing red flags, embargo and exclusive pitching, DEI as an opportunity, and other insights
This month's edition of?Worldcom Highlights?is full of advice and guidance around current issues. We hope you find these useful for your communication efforts this year.
You can keep up to date with our latest expert communication news and analysis?by?subscribing to our regular newsletter.
Signs a Wikipedia Editing Service is Probably a Scam
By?Beutler Ink, our partner in Washington DC, United States
Our partners at Beutler Ink specialize in maintaining Wikipedia databases – so they can spot a scam a mile away. Keep reading to see the telltale signs that a Wikipedia editing service is probably a scam.
Diversity, equity, and inclusion are an opportunity
By?LF Channel, our partner in Barcelona, Spain
Our partner Imma Folch, founder and CEO of LF Channel , recently moderated a panel discussion at the #MWC and #Diversity4tech conferences. During this time, she explained that inclusion policies and practices create more employee engagement and that companies that promote diversity and inclusion retain more talent.
The Art of the Pitch: Embargo and Exclusive Pitching
By?Nuffer, Smith, Tucker, our partner in San Diego, California, United States
?Public?Relations?is an art form; part of that comes down to determining the best way to pitch news and content. In this blog, our partner at Nuffer, Smith, Tucker Public Relations ,?dissects how you can choose whether to embargo pitch or exclusive pitch.
See the results of the 2023 Digital Health Monitor for the Pharma Sector
The 2023 report examines the online communications of the 25 biggest names within the pharmaceutical sector. This report covers the 2022-2023 results, both globally and across 25 countries. Each company is ranked in terms of their presence on, and the use of, apps, blogs, corporate and local company websites, Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter, and YouTube. It also reviews the use of these channels by country.
The Worldcom Diversity Map of Europe and Africa
Worldcom decided to undertake a project to find out how content related to diversity was viewed in 20 countries in Europe and Africa. Our partners analyzed online coverage over a six-month period to see which of seven diversity dimensions were receiving the most attention. The diversity dimensions are:
The study covers 20 countries: Belgium, Bulgaria, Czech Republic, Finland, France, Germany, Hungary, Ireland, Italy, Morocco, Netherlands, Norway, Poland, Portugal, South Africa, Spain, Sweden, Switzerland, Turkey, United Kingdom.
News from around the Partnership
Eight Worldcom Partners Ranked As Top 2023 PR Firms by O’Dwyer’s PR
The O'Dwyer's Public Relations News ’ ranking lists Independent PR firms with major U.S. operations ranked by worldwide net fees. O’Dwyer’s has been conducting its PR firm rankings for 54 years. Congratulations to our partners: Padilla,?Coyne PR,?The Bliss Group,?Raffetto Herman Strategic Communications,?IW Group Inc.,?Sachs Media,?Standing Partnership,?Public Communications Inc.
Padilla Recognized As A Finalist For PRovoke Media ’s 2023 North America Small PR Agencies Of The Year
Padilla, our Worldcom partner with offices in Minnesota, NY and San Francisco, has been shortlisted for small PR Agency of the Year. Congratulations!
领英推荐
Corporate Ink Named a Top Place to Work by Ragan
Congratulations to?Corporate Ink, a B2B tech PR and marketing agency, and our Worldcom partner based in Boston, Massachusetts, U.S., who has been named a Top Place to Work by Ragan Communications and PR Daily .
Kate Shields Named To Irish America Magazine’s Business 100
A big congratulations to?Vault’s CEO, Kate (Groark) Shields , who was recently named to Irish America Magazine ‘s Business 100. This achievement honors the best and brightest Irish-American and Irish-born leaders, representing some of the most innovative and influential companies in the world.
Melissa Lee, APR, has been named a partner at DEVENEY
Melissa Lee, APR , has been named a partner at?DEVENEY, a dynamic marketing firm with locations in New Orleans and West Palm Beach, and our Worldcom partner. She joins the firm’s two partners, Carrie DeVries Pavlick, APR , and John Deveney, ABC, APR, Fellow PRSA IABC Fellow.
Sachs Media Honored With Top Award at 2023 FPRA Capital Chapter Image Awards
Local Tallahassee public relations firm,?Sachs Media, and our Worldcom partner, was awarded the Grand All Image Award for their “Hometown Heroes Housing Program” campaign with Florida Realtors. The Grand All Image Award is the top award given to only one firm a year.
In addition to the overall award, the firm also received four other awards — two Judges’ Awards and two Image Awards for their client campaigns. Congratulations!
Pollack Group Launches Their PR and Marketing Focused Podcast – ImPRessions
Our Worldcom partner based in LA, California, U.S. –?The Pollack Group?has launched ImPRessions – a business podcast focusing on topics pertaining to public relations and marketing. From understanding how to alleviate a PR crisis, to everything you need to know about representing celebrities, ImPRessions covers the PR and marketing industries from paid, social, and owned media, and everything in-between.
The Best Careers in PR
Are you looking to grow your career in PR and communications? Do it at one of the best agencies in the world! Check out what positions are open within our partner agencies.
Want to Review Your 2023 Communications Strategy? Use our free Self-Assessment Tool
Worldcom PR Group's?Communication Self-Assessment Tool?is a unique resource to measure your Communications performance. The tool includes questions about 10 Communications dimensions, all of which are important for effective communications. It is free to use, and provides instant results which you can download and share with your team.
As the pandemic has changed everything, it makes sense to review your communications approach to see if it meets the needs of a 'new' world we are in. Use this tool now to help identify your strengths and where you can improve.
Thanks for reading! We hope these highlights added value to your PR & Communications efforts in 2023.
>>You can keep up to date with our latest expert communication news and analysis?by subscribing to our regular newsletter.
Check out this month's Worldcom Highlights for terrific PR/Communications insights and guidance from around the World!