WIIFM – What’s In It For Me (YOU)

WIIFM – What’s In It For Me (YOU)

When it comes to authenticity, what’s in it for you??

That’s a fair question. A lot of people are not interested in authenticity because they think they are already authentic. Well, that’s probably true. Actually, there are different depths of authenticity. No matter how authentic you are now, you can go deeper.?


Ask Coach Peggy Ann. She started training on authenticity in 2010 and she is still going deeper. Her comment, “No matter how much I learn about authenticity, I also learn that there’s more. It just keeps getting deeper!”?

It’s true. No matter how well you know yourself today, there’s more to learn. The question is how do you learn more when our society doesn’t have a way to teach you??


The answer lies in the course I offer. It takes you on a journey inside of yourself where you see yourself from new perspectives. In the process of reading and reflecting on the questions in the course, you transform your view of yourself, how you live your life, the people around you and what it is you want to do next. You gain clarity, confidence and courage and emerge with a newfound strength to go after your dream.?

You may find that you are more authentic now than you were ten years ago. Perhaps that’s because you know yourself better now and therefore you can be more authentic. ?

What’s in it for you? It’s the opportunity to find your authentic voice so you can live your authentic life and share your authenticity in all the right places.?

Message me to learn more.

Addison Buettner

LinkedIn Marketing Growth System for Marketing Departments & Professionals | Harnessing Organic Revenue Growth on Your Company's Business Pages | Professional LinkedIn Social Media Management

2 个月

Norma, Your focus on authentic leadership is so powerful. What inspired you to transition from leading a Head Start program to running a speakers bureau and then into coaching authentic leadership?

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