Why Your LinkedIn Profile is Losing You Leads... And How to Fix It
Jill Chitty??
LinkedIn? Unlocked | Turning SME's and Solopreneurs’ LinkedIn? Presence into Lead Generators and Client Magnets
Your LinkedIn profile isn’t a digital CV, a career placeholder, or a brag sheet.
It’s your first conversion point.
Every prospect who lands on it is asking themselves one thing: “Is this the person who can help me?”
If your profile doesn’t answer that question in seconds, they’re gone.
The Real Purpose of Your LinkedIn Profile
Your profile isn’t about you. It’s about guiding your prospect from curiosity to action by:
1?? Clearly showing who you help and how.
2?? Building trust and authority.
3?? Making it easy for them to take the next step.
If it’s not doing those three things, it’s time for an overhaul.
What Prospects Need From Your Profile
They don’t care about your job history or achievements, they want answers:
1?? Clarity
Who do you help, and what do you do?
Make it obvious in your headline and banner.
?? Confusion kills conversions.
2?? Proof
Can you deliver results? Use your Featured section to showcase:
This is where your expertise becomes tangible.
3?? Direction
If your profile doesn’t tell them what to do next, they’ll leave without taking action.
How to Guide Prospects to Action
1. Add CTAs Everywhere (Call To Action)
2. Optimise Your Contact Info [Under your headline]
领英推荐
Don’t leave this blank.
Add:
3. Use the Featured Section Strategically (if you can't see it scroll down your profile and a menu bar will appear. Click Add profile section)
Include:
4. Always End with a Clear Next Step
Every section should tell them what to do next:
Why It Matters
Your LinkedIn profile is often your first touchpoint with potential clients.
If it doesn’t grab attention, build trust, and drive action, you’re leaving leads (and money) on the table.
About You
When was the last time you stopped to think, “Does my profile give my prospects what they need?”
If you’re not sure, it’s time for a refresh.
Your LinkedIn profile has one job, make sure it’s doing it right.
About Jill Chitty
Award-winning entrepreneur and LinkedIn strategist, Jill Chitty, has helped small business
owners generate nearly ￡2M in revenue... and counting.
Jill has re-written some of the top CEO's in the country but it's her best kept secret!
She’s known for cutting through the noise with straightforward, sustainable LinkedIn strategies that deliver real results.
No fluff. No jargon. Just practical, proven advice that works.
Jill’s approach is honest, effective, and refreshingly simple, giving you the tools to win big on LinkedIn without overcomplicating the process.
Want Jill to review your profile? Drop a comment below ??
Senior Lifestyle Consultant & Manager with Templespa. I enjoy building relations & friendships through the love & a huge passion for caring for your skins needs, no matter what they are!
1 个月Great advice! ?? Thank you
??Beautiful portraits for busy professionals ?? Saving you time/money by being peripatetic. ?? Making your first impression count with fabulous profile photos. ?? FOLLOW:-#beautifulportraitsforbusyprofessionals
1 个月Sound advice Jill, thank you!
LinkedIn? Unlocked | Turning SME's and Solopreneurs’ LinkedIn? Presence into Lead Generators and Client Magnets
1 个月Start the year right with a profile that's doing it's job properly!! Want me to review your profile? Drop a comment below ??