Why your competitors are suddenly becoming faster and more profitable in sales
Digital Automotive
Sales next level for automotive suppliers who want to grow profitably. Far beyond any CRM!
In the dynamic world of automotive suppliers, there is not only strong competitive pressure - the rules of the game are also changing faster than ever. While some companies continue to rely on proven but outdated processes, others are achieving astonishing success with innovative digital strategies. These pioneers manage to increase their efficiency, maximize their margins and accelerate their decision-making processes.
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But what exactly are these companies doing differently? And how can you benefit from these strategies before the competition becomes unassailable? In this blog, we shed light on the secrets of the digital pioneers and show you how you can use these advantages for your company.
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1 The status quo: Why traditional sales is slowing you down
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Many companies still rely on manual processes and isolated solutions to manage their sales activities. Spreadsheets, email chains and time-consuming coordination characterize everyday life. The problem is that these processes are not only error-prone, but also slow and difficult to scale.
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The consequences are fatal:
- Delays in the preparation of quotations or change requests
- Lack of transparency regarding margins, projects and potential risks
- Limited capacity for strategic decisions, as time is lost for operational tasks
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Meanwhile, digital pioneers rely on fully integrated systems and automated workflows - putting them ahead of the competition.
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2 The secret success factors of digital winners
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What characterizes the pioneers in digital sales? They haven't just implemented new tools, they have transformed their entire approach. Here are the key strategies that make them faster and more profitable:
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a) Automation as leverage
From price calculation to quote generation and approval processes, digital pioneers have automated time-consuming tasks. This not only saves countless hours, but also significantly reduces the error rate.
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b) Real-time data for better decisions
Imagine being able to see at the click of a button how profitable a project is, where potential risks lurk and which changes are currently being processed. Digital systems allow you to do just that. With real-time data, trailblazers can maintain an overview at all times and make informed decisions.
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c) Integration of S&P Global Mobility data
These companies use market data to tailor their sales planning and offer preparation to the needs of their customers. The integration of such data creates a competitive advantage by enabling more precise and strategic offers.
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d) Change and claim management as a strategic advantage
Digital pioneers see change requests and contract deviations not as a burden, but as an opportunity. Transparent and automated processes enable them to secure additional margins and strengthen customer relationships.
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e) Focus on scalability
Digital processes can be scaled effortlessly. Regardless of whether the company grows or new customer requirements are added - the systems adapt without compromising efficiency.
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3. Practical example: How a supplier became a digital pioneer
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A medium-sized automotive supplier that had been working with traditional sales processes for years decided to undergo a digital transformation. The trigger was a growing frustration with a lack of profit orientation in change management, slow approvals in the acquisition process and a lack of claim management, which reduced potential profits.
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After implementing a digital sales platform, the picture changed completely:
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4. How you can initiate change yourself
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The good news: you don't have to reinvent the wheel. With a clear strategy and the right digital tools, you can become a pioneer yourself. Here are the first steps:
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a) Analyze your weak points
Which processes cost you and your team the most time? Where do the most errors occur? A clear analysis is the key to a successful transformation.
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b) Set priorities
Not every task needs to be digitized immediately. Start with the areas that have the greatest impact on your efficiency and profitability - such as price management or change and claim processes.
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c) Invest in the right tools
Look for solutions that have been developed specifically for the automotive supply industry and can be seamlessly integrated into your existing systems.
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d) Promote acceptance within the team
A digital transformation not only requires new systems, but also a change in thinking. Train your team and demonstrate the added value that digital processes offer.
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e) Measure and communicate success
Define clear KPIs to measure progress. These could be time savings, higher margins or faster quotations.
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5) Why now is the right time
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The competition never sleeps. Companies that fail to act now run the risk of being left behind. Digital transformation is no longer a "nice-to-have", but a decisive factor for success in the automotive supply industry.
By taking the right steps, you can not only work more efficiently and profitably, but also position yourself as a modern and reliable partner for your customers.
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Conclusion: Become a digital pioneer yourself
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The digital revolution in sales has long since begun. While some companies are hesitating, others are seizing the opportunity to optimize their processes and strengthen their market position. You now have the opportunity to become one of these pioneers.
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Take the first step: arrange a live demo with Digital Automotive and discover how simple and effective digital solutions can be in your sales department.