Why Your Career Strategy is Broken—and How I Helped Fix It

The last two weeks have been nothing short of transformational—for my clients and for me. I worked with professionals across Kenya, Uganda, and Tanzania, helping them rebuild their confidence, refine their narratives, and position themselves for the next big step in their careers.

From collaborating with a financial analyst eager to stand out in a crowded field to preparing a development specialist for their most challenging interview yet, every session revealed the same truth: most people don’t know how to showcase their unique value.

Here’s what I learned from helping them shift their mindset, rewrite their resumes, and step into interviews with clarity and purpose—insights that might just change how you approach your own career journey.

1. Your Resume Isn’t Just a Document—It’s Your Sales Pitch

One of the first breakthroughs came while working with a healthcare manager from Tanzania. Their resume was packed with details, yet it lacked focus. It didn’t answer the one question every employer is asking: What value will you bring to our organization?

• Hard truth: Employers don’t care about everything you’ve done—they care about what you’ve done that matters to them.
• Actionable advice: Tailor each resume to the specific role, highlighting achievements that directly align with the employer’s goals. Use metrics and outcomes to show your impact.

By helping this client distill their experience into crisp, outcome-driven statements, we turned a cluttered narrative into a sharp, two-page resume that showcased their ability to drive efficiency and improve healthcare outcomes.

If you’re feeling stuck and need guidance, feel free to book a free 30-minute discovery call with me here . Let’s get you back on track.

2. Interviews Are About Confidence, Not Just Preparation

A development specialist preparing for a high-stakes interview was plagued by self-doubt. Despite their impressive qualifications, they were convinced they’d be outmatched. In our sessions, I asked them to shift their focus: rather than worrying about being the “best” candidate, focus on being the most prepared one.

• Lesson learned: Interviews aren’t about perfection; they’re about showing up as your authentic, confident self.
• Pro tip: Prepare stories that illustrate your skills, adaptability, and problem-solving abilities. Practice speaking them aloud until they feel natural and compelling.

By the time the interview came, this client wasn’t just ready—they were eager to walk into that room and own their narrative.

3. Your Personal Brand Speaks Louder Than Your Skills

In today’s job market, being qualified isn’t enough. Employers are drawn to professionals who know how to position themselves as leaders in their field. For a financial analyst I worked with, this meant creating a professional narrative that tied their technical skills to their ability to drive strategic decisions.

• Reality check: Your personal brand is what sets you apart. If you don’t define it, others will do it for you—and not always in your favor.
• Quick tip: Audit your online presence. Does it reflect your professional aspirations? If not, it’s time to update your profiles, share thought leadership content, and ensure your message is consistent.

This shift in focus helped the client not only land more interviews but also gain the confidence to network and present themselves as a thought leader in their industry.

Want the same transformation?

The past two weeks have been a reminder of how small, intentional changes can yield massive results. Whether it’s crafting a more compelling resume, practicing for an interview, or redefining how you present yourself to the world, every step counts.

If any of this resonates with you—if you feel stuck, unsure, or ready to make a move but don’t know where to start—I’d love to help. Book a free 30-minute discovery call with me here , and let’s work together to unlock your next opportunity.

Your career is waiting—let’s make sure you’re ready to meet it.