Why Your Business Needs Video Advertising in 2023
Imagine this: You’re sitting on your couch, scrolling through your favourite social media platform, when suddenly, a video ad catches your eye. It’s vibrant, engaging, and tells a story that speaks to you. You don’t even realise that it’s an advertisement until the end, but by that point, you’re already hooked.
That’s the power of video advertising. Video ads are short, engaging clips that capture the attention of their audience and deliver a message. They can be used on social media platforms, streaming services, and television.
As videos keep viewers glued to their phone screens, businesses embrace video as an advertising tool more strongly than ever. According to?Statista, video ads made up for almost 30% of total display ad spend worldwide in 2022.
Why Video Ads?