Why You Should Watch Casey Neistat On YouTube Right Now

Has it only been SIX days since I watched my first Casey Neistat daily vlog? It feels like I’ve been with him – I mean, watching, his videos on YouTube for months now…

Maybe that’s why he’s so popular. It’s easy to binge-watch Casey’s videos on YouTube because he’s a skilled story-teller who happens to be a film-maker who happens to be a down-to-earth kind of guy. A family man, in fact, with a wife named Candace and two kids named Owen and Francine. A man with a #Cinderella story (watch this vlog of his to learn more) who’s inspiring countless numbers of folks like me who are working on making their next dream come true (“Focus on the future,” as Casey would say).

Casey Neistat is also the co-founder of a new self-immersive (is that the right word for it?) video app: Beme. “Beme is a social media app that wants to engineer authenticity,” says The Verge.

Though Beme seems really intriguing to me, that’s not why I started watching Casey. This is why: he's a content marketing pioneer. Casey produces his own daily vlogs and they’re fascinating to watch. He’s the writer, camera-operator, Drone pilot, “actor,” and editor of all 425 or so daily vlogs. I predict his style and the filming formula he uses will be influencing how future film-makers and story-tellers on other media (TV, radio, Internet, blogs, vlogs, etc.) will share their stories.

I’m pretty good at these types of predictions. In fact, way back in the early 1980’s, when I was in college, I was a journalism major. But I really just wanted to be a writer who documented other people’s life stories. I wrote fiction and non-fiction. One of my fictional stories was about a young woman who wanted to share every interesting moment of her life on a daily basis with the world with cameras strategically placed all around her, capturing different moments in a variety of shots. If that had really happened, even just once, in the 1980’s, that would have been thought of as either Avant-garde or very egotistical of my character in my short story. (Wait, what? Did I predict YouTube vloggers?)

If you’re a marketer, you simply must watch at least one of Casey’s vlogs. He’s the future of marketing. 

His daily vlogs are hypnotic. He’s such a skilled story-teller and edits his vlogs in an almost constant one-second-per-shot style. You just can’t look away —–and you wouldn’t want to, even if you could.

Watch this one...