Why you Should be Scheduling your Instagram Posts
If only it were that simple…
Technology has become so advanced it's almost surprising that we aren't able to ask our smart devices if they can schedule our next Instagram post for us.
Luckily, scheduling posts for social media is easier than ever, as there are numerous apps created for this very purpose. Whether you're building a business, a brand, or a personal account, regularly posting content is the key to success, and scheduling that content makes this infinitely more manageable.
3 Reasons Why You Should be Scheduling Your Instagram Content
#1 Saves Time!
Your schedule is probably pretty full as is. Instead of spending 30 minutes everyday cooking up the next piece of content for your page, an Instagram scheduler app lets you plan ahead! How does sitting down on a Sunday afternoon and knocking out a week's worth of content in under an hour sound?! Sounds non-negotiable!
#2 Easier to keep track of your aesthetic
If you want to massively grow your following and really establish yourself as an influencer, brand, or business-- looks are everything. When users come across your page, you only have 10 seconds to grab their attention.
It can be very easy to unintentionally stray away from your chosen aesthetic, especially when you're coming up with your content the day it's posted. So opt for a scheduling app that allows you to assemble your content all at once, making it easier to stay on brand.
#3 Get higher engagement rates by post at peak times
Instagram allows you to see analytics about how your previous posts performed. And the timing of when you posted these likely affected the level of engagement the post received. By scheduling your posts, you can choose the specific time the post goes up. So, optimize your reach by posting exactly when you know your audience is most engaged!
At AMR Digital Marketing, we use Planoly review and schedule almost all of our social media posts. We chose Planoly because it allows us to schedule posts, respond to comments, track competitors, and measure performance.
So are you scheduling your posts out? And what apps do you use? We would love to know in the comments below.