WHY YOU SHOULD GIVE A RAT’S ASS ABOUT CUSTOMERS RETENTION
Galya Westler
CEO, Co-Founder | TED Speaker | Product Specialist & Technology lover ??
One of the most basic business mistakes is focusing more on new customers than existing ones. Not only does this approach tend to alienate your existing customers, encouraging them to look elsewhere, it is also more expensive.
According to HubSpot, it costs about 5-10X more for a business to acquire a new customer than it does to sell to an existing one. Not only that, but on average, current customers spend 67% more than new customers. By focusing more effort on customer retention you can tap into a deep well of customer loyalty. In this post, I will share with you three tips to use customer retention to your advantage.
UPSELL LIKE CRAZY
The first tip is to learn how to upsell, by learning your customers’ needs. A good way to get your existing customers to spend more is to ....
Read the full article at: https://plazus.com/give-rats-ass-customers-retention/
Chiropractor at at Modern Holistic Chiropractic
7 年Galya, thanks for this timely reminder. ????
WFG Financial Advisor Advocate
7 年Other very valuable considerations are: Your satisfied customers /clients are your best source to ask for referrals Each C/C knows "125 people" in their sphere of influence The bottom line: Gain one C/C a day you're in business. Lose one C/C a day you're ______