This is why you should create non-company content for LinkedIn:

If you don’t create non-company content to compliment your company content then don’t complain if you get no engagement and no leads on LinkedIn and this is why:

I meet people all the time who only create and post company content or even worse repost company content on LinkedIn and then complain about why no one is engaging with it!

Not rocket science really now is it?

If you met a friend in a bar and all you talked about was your company you wouldn’t have many friends left. Well LinkedIn is the same.

By all means create and post ORIGINAL (reposted) content about your company every now and then but MOST of the content that you create and post NEEDS to be about YOU.

People buy people on LinkedIn and that means that they are buying you.

The best way for someone to get to know you is for you to post original content about you. This could be your personal stories or it could be your views on a topical subject, business matter, local issue of interest or politics.

This is why our top service, our Ultimate Service, will create and post FIVE original posts for you about you and your company.

What do you think?

If you don’t have the time to do this yourself my team and I would love to help you with your original and authentic content creation and sharing on LinkedIn, our service details are here on this LinkedIn SmartLink: https://www.dhirubhai.net/smart-links/AQHOCRVftI1wAw

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