Why You Should Consider Outsourcing Even If You’ve Got the Talent In-House

Picture this: You’re a first-class shoemaker, renowned for crafting the finest footwear in town. Your clients can’t get enough of your exquisite designs and impeccable craftsmanship. But when you glance down at your own feet, what do you see? Worn-out, hole-ridden shoes. The irony isn’t lost on you - despite being perfectly capable of creating the best shoes, your own pair is falling apart. Why? Because you’re so busy making everyone else’s shoes that you’ve neglected your own.

This, my friends, is the “shoemaker’s child” syndrome, and it’s a tale as old as time. Now, swap out those shoes for a website, a marketing campaign, or even a software project, and you’ll find many companies (perhaps even your own) facing the same dilemma. You have all the talent in-house to handle these tasks, but when it comes to working on your own stuff, there’s always something more urgent on the horizon - like keeping clients happy and, you know, running a business.

So, why should you consider outsourcing even when you’ve got a team of brilliant minds ready to tackle any project? Let’s dive into it.

1. The Curse of Prioritising Client Work

You might have the best web designers, marketers, and developers on your payroll, but let’s be honest - client work will always take precedence. It’s what pays the bills, after all. But this often means your own projects are perpetually placed on the back burner, with dust slowly gathering on that half-finished website redesign or the content strategy you swore you’d launch last quarter. Outsourcing lets you break this cycle. By entrusting your own projects to an external team, you ensure that they get the attention they deserve, without the guilt of stealing time from your clients.

2. Fresh Eyes, Fresh Ideas

Even the most talented in-house team can hit a creative block, especially when they’re buried deep in the day-to-day grind. Outsourcing introduces fresh perspectives. An external team can bring new ideas to the table - ideas that your in-house team might not have considered because they’re too close to the project. It’s like having a guest at your dinner party who compliments the salad dressing you’ve been making for years. Suddenly, you’re seeing it in a whole new light.

3. A Little Less Chaos, A Lot More Focus

Let’s face it - juggling multiple projects can feel like spinning plates. One wrong move, and everything comes crashing down. When you outsource, you’re essentially handing off a few of those plates to someone who’s just as skilled at spinning them (if not more so). This leaves your in-house team free to focus on what they do best, without the constant stress of trying to keep everything balanced. Plus, there’s the added benefit of not having to pull off those miraculous “all-nighters” that seem to pop up right before a deadline.

4. The Power of Specialisation

Your team is great, but are they experts in everything? Probably not - and that’s okay! Outsourcing allows you to tap into specialised skills that your team might not possess. Need a killer SEO strategy? A cutting-edge app design? Or maybe someone who’s a wizard at data analytics? Outsourcing gives you access to niche expertise that can elevate your project from good to extraordinary. It’s like hiring a Michelin-starred chef to cater your dinner party - sure, you could cook yourself, but why not wow your guests?

5. The Freedom to Say “No”

This might sound counterintuitive, but outsourcing can actually empower you to say “no” more often. When you’re not bogged down with the pressure of handling every project in-house, you have the freedom to turn down tasks that don’t align with your core strengths. Instead, you can focus on what you’re truly passionate about, while the outsourced team handles the rest. It’s the difference between wearing all the hats and just wearing the ones that suit you best.

6. Dodging the “Too Close to Home” Trap

When you’re too close to a project, it’s easy to lose perspective. Your in-house team might be emotionally invested in the work, leading to biases or tunnel vision. Outsourcing brings in an impartial viewpoint - someone who can look at the project with fresh eyes and without the baggage of internal politics. They’re like the friend who tells you that yes, those shoes do clash with your outfit, but in the nicest possible way.

In Conclusion

Outsourcing isn’t about admitting defeat or lacking confidence in your team. It’s about recognising that sometimes, the best way to achieve greatness is to bring in a helping hand. It’s about ensuring that the shoemaker’s child gets a shiny new pair of shoes, too. By outsourcing, you can keep your in-house team focused on what they do best, while still giving your own projects the attention they deserve. So, next time you’re tempted to tackle everything internally, remember - the right pair of shoes can make all the difference.

And if you’re considering outsourcing, Monkey and River could be just the partner you need. With our blend of agility and boldness, we bring a fresh perspective to every project, ensuring your ideas not only come to life but thrive in the wild. Whether you need a complete overhaul, a creative boost, or just a reliable team to pick up where your in-house talent left off, we’re here to help. So, next time you’re tempted to tackle everything internally, remember - Monkey and River has got your back, making sure those shoes fit perfectly and shine like never before.