Why You May Want to Buy an Existing Business Instead of Starting One from Scratch
Doug Mitchell, Partner at Scale, LLP | May 22, 2024

Why You May Want to Buy an Existing Business Instead of Starting One from Scratch

Aspiring entrepreneurs often face the dilemma of whether to start a new business or buy an existing one. While both paths have their merits, buying an established business offers several distinct advantages, ranging from convenience to quicker returns on investment. Understanding these benefits can help potential business owners make informed decisions and capitalize on opportunities more effectively.


1. Better Financing Options

One of the primary advantages of purchasing an existing business is access to better financing options. Established businesses already generate revenue, which helps cover costs and provides a sense of security to lenders. This existing revenue stream, combined with the company’s established reputation and customer base, often results in more favorable financing terms compared to startups, which must secure funding before even opening their doors. Additionally, established businesses can use assets and inventory as collateral, further enhancing their appeal to lenders.


2. Already Established Brand

An established business typically enjoys brand loyalty and market recognition. As a new owner, you benefit from this existing brand equity and do not need to invest heavily in marketing to build a new brand from scratch. While you may choose to make adjustments to the brand, the foundation is already laid, allowing you to focus on enhancing rather than creating market presence.


3. Existing Customers

One of the most significant benefits of buying an existing business is the ability to rely on an established customer base and steady cash flow. This built-in customer base translates to lower marketing expenses and immediate sales. Existing customers bring loyalty and a steady revenue stream from day one, which is vital for generating cash flow and enabling new owners to make improvements and upgrades. Startups, on the other hand, often struggle to attract investors and financing, delaying their ability to focus on business operations.


4. Well-Established Supply Chain

An established business comes with existing relationships with vendors and other business partners, providing a crucial network of contacts and support. These relationships help ensure a smooth transition and offer valuable insights into what systems and operations are working well and what needs improvement. In contrast, startup owners must invest significant time and effort in building these relationships from the ground up.


5. Access to Trained Staff and Proven Internal Processes

Starting with a trained workforce and established operational systems is a significant advantage. These elements are often what made the business attractive in the first place. An existing business typically has systems in place to track financial information, inventory, and sales, saving new owners time and money in developing these processes from scratch. Moreover, having the previous owner or employees available during the transition can provide valuable continuity and institutional memory, easing the learning curve for new owners.


6. More Financial Reward in Growth

Growing an established business can offer greater financial rewards compared to starting from scratch. The effort required to grow a business by a certain percentage is similar regardless of its size, but the financial payoff can be larger with an established business due to its existing customer base and revenue stream. Established businesses benefit from years of expertise and efficient processes developed by the original owner, leading to higher profitability. Additionally, initial marketing investments made by the previous owner can continue to yield returns for the new owner, further enhancing growth potential.


In conclusion, buying an existing business presents numerous advantages over starting a new one. From better financing options and established brand recognition to existing customers and a well-oiled supply chain, these benefits can provide a quicker and safer return on investment. Aspiring entrepreneurs should consider these factors when deciding the best path forward for their business ventures.


DISCLAIMER: THIS POST IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY AND IS NOT INTENDED AS, AND SHOULD NOT BE CONSTRUED AS, LEGAL, BUSINESS, FINANCIAL, OR TAX ADVICE OR COUNSEL OF ANY KIND.


Ryan H. Vaughn

Exited founder turned CEO-coach | Helping early/mid-stage startup founders scale into executive leaders & build low-drama companies

9 个月

Buying existing business mitigates startup risk. Weigh advantages carefully.

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