Why Would Employees Want To Work for You?
Most business owners are fully aware what a tough labor and human resources market we are all in right now. HR challenges are nothing new, but current dynamics can really be considered historically volatile. So keeping your current employees happy, healthy and on your payroll is critical. It’s time to develop a well-honed Human Resources Strategy that is designed to support your business objectives, retain your current team and attract new employees.
Attracting and retaining the best employees isn’t always about offering the most competitive pay and the strongest benefits packages – although they certainly help! Employees also feel strongly about career development, training opportunities, and a positive company culture that supports their growth. They want to feel like they are being treated with fairness, respect and trust.?
Employees also want to work for businesses that care about their community and other important causes like sustainability, diversity, and environmental consciousness. Millennials and Gen Z are particularly concerned with how the company they work for connects with the world they want to help shape.
Engagement Is Key
This won’t come as a shocker. According to a recent Gallup poll, employee engagement is on the decline, having dropped around six percentage points in the last three years.?
It is essential that business owners, HR managers and leadership teams consistently validate to employees their important role in attaining the organization’s mission and vision. This means substantially more to them if those missions and visions give them a sense of purpose and are reflective of some of those aforementioned causes and community concerns they care about.
Flexibility Is Still a Big Deal
While most employees were pleased with the flexibility that Work From Home protocols afforded them, many actually do prefer the structure and accountability of working onsite. But mostly, workers want flexibility and options in how they perform their jobs. This desire and expectation for non-traditional work engagements is not going away any time soon - or really probably ever.
If your business has yet to identify creative ways that allow your employees some flexibility in how they perform their work, you are at risk of losing your most precious asset, your people.
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Foster Positive Relationships
Whether your team works remotely or in the office, creating connection is essential to their overall satisfaction. Developing a culture of connection builds trust among leadership and employees, dramatically improves productivity, and creates much better loyalty throughout your team.?
Create ways that encourage and incentivize relationship building. Consider mentorship, training and leadership programs that develop employees and are rife with opportunities to connect.?
Tell Them You Care and Mean It
We have been concentrating a lot lately on employee wellbeing and workplace wellness. Your employees’ physical and emotional health should be a top priority for you as a business owner; if not for altruistic reasons, then for the positive impact to your bottom line.?
A recent TAB article states, “Companies that embrace health and wellness initiatives are far more likely to attract top talent, retain the employees they already have, enjoy a sustained boost in productivity, and reduce costs related to employee health issues.?In short, creating a culture of health and wellness is just smart business.”
Read “Create a Culture of Health and Wellness in Your Business.”
In our TAB Board meetings, board members often discuss the challenges they experience in their HR, acquisition and retention efforts. While each business owner has a unique company dynamic, the collective wisdom of the board sheds tremendous insight and actionable solutions to many of the HR hurdles we all seem to face these days.