Why Western B2B SaaS Struggles in China

Why Western B2B SaaS Struggles in China

Stephen Tseng Stephen Tseng

Stephen Tseng

Leveraging B2B Digital Marketing to Acquire Clients & Increase Brand Awareness | Driving Growth in China & the US markets | Actionable Insights on B2B & China Marketing | JOIN 1,900+ Pros in My Newsletter??

发布日期: 2024年11月26日
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Hey, it’s Stephen.


The US-China relationship has taken an interesting turn post-election.

As business leaders, how should we adapt???

I started to develop several US-China scenarios for my business.

Each scenario has different action plans.


The bottom line:


  1. Don’t focus on what we can’t control
  2. Focus on what we can control
  3. Always have a plan B


Unpredictability is the new norm.

Stay agile, keep learning, and be ready to pivot.

What's your Plan B?


Today’s insights:


  • ?? Why Western B2B SaaS Companies Stumble in China
  • ??? Personal vs. Professional: What Drives B2B Purchase Decisions
  • ?? Marketing to the Digital-First Gen Z B2B Buyer
  • And more….


?? Access the full newsletter:

https://newsletter.dminorstudio.com/p/why-western-b2b-saas-struggles-in-china

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Prof. Carlos Roncal

International Business Creator Founder World Language Schools And Latasia-Global Trade Educator and Author

4 个月

Interesting

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eOptions Strategy & Consulting (易岙投资）

4 个月

Smart scenario planning is crucial in today's uncertain US-China business climate. Having multiple strategies ready helps companies stay nimble and competitive. Looking forward to it.

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