Why Train With Us...

Why Train With Us...

This weekend I ran into a good friend of mine and fellow business entrepreneur Tom Lam who imparted some great advice. Tom's been building start ups for almost 15 years and done so successfully, where the last few years he's been in and out of Silicon Valley outside San Francisco working on a few projects. We got onto the subject of marketing which is my obvious weakness and he's basically said that content marketing is important but more so what sort of content are you putting out there.

Well I look at this page and I realize that I haven't written something of substance in a while, and more so I haven't written anything of value in an even longer while! Shame on me! This is something that I need to be dedicated to, something that will impart knowledge or inspiration into your lives, but more importantly start to build a culture within the COGO Fitness community.

At the end of the day I ask myself who am I? Why should you train with us? What do we bring to your lives? And finally How do we do this?

I am COGO Fitness + Performance. I live it and breathe it, and every obstacle I face I do it with the knowledge that I'm too vested in this to fail now. I built COGO Fitness to see people succeed and I have seen some great stories, and met great people and continue to do so.

So that's great you say but why should you train with us? Well let's see; postural alignment, core structure first, power, strength and endurance development... No. Those are byproducts of the what and the how is a long list of training applications. 

The 'Why' is because my clients cheer each other on when one of the girls is about to hit 135 Lbs on a deadlift. Or because we laugh, we taunt, and push each other to hit those numbers, those reps. We smile together, we enjoy our time and even when I'm hard on everyone, they just work harder. We are slowly building a strong foundation with strong characters for a strong culture, and the byproduct just happens to be phenomenal! That is 'Why' people train with us, or why we have been their chosen fitness company for 3 or more years; or why after a couple years hiatus people come back... I will always teach you properly, I will always push you hard, I will always pick you up when you're down. I love COGO Fitness and I love my clients.

Until next time; stay healthy my friends...

Franco Gomez

Owner/operator of FIERRO INDUSTRIES INC. Rig Welder, fabricator Project Planner/Welder/Fitter/Rigger, over 20 years in the construction industry as a pressure piping and boiler welder. Always open to new ventures.

9 年

Thanks for your advice Corey Milner and your kind words Tara Rudolf, And kudos to your constant yoga training tips on Facebook. You rock!

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Franco, you are an amazing coach! From all of our chats at the gym up north, you knew just the right thing to say to keep me in check and driven towards my goals. Thankyou for that. Certainly a reputable training company with more than awesome staff. I would recommend COGO Fitness to anyone looking to embetter themselves through fitness and wellness. Cheers Franco Gomez and thanks again!

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Corey Milner

SEO | Marketing | Business Growth

9 年

Don't talk about you. Talk about the value you offer, the benefits you deliver and the experience clients can expect — and not from your standpoint, theirs.

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