Why Tech Start-Up Loves to Use .IO Domain?
.IO has become one of the hottest domain name extensions for startups. This is a little peculiar, since .IO has existed since 1997 and was originally assigned as the ccTLD for British Indian Ocean Territory. So, why are startups turning to .IO?
With .IO, startups can get short and memorable names, because .IO has great availability. A .IO domain name can be a better option than coming up with a long and confusing domain name that uses a more established extension (or buying expensive premium domains). To put it simply, .IO’s are an easy way to get a great domain for a great price, and .IO has a handful of other defining benefits.
The Benefits of Using .IO Domain Names:
One of the biggest reasons that so many startups choose .IO domain over the traditional ending is that there is more space available.
- Availability – One of the biggest reasons that so many startups choose .IO domain over traditional ending is that .io extensions have more availability than traditional domain endings – Your chances of registering your first choice of is much more likely, at a much lower price – for now!
- IO domains are recognizable and now embraced by the tech and start-up communities – Using a .io domain can be a good way to identify yourself or your business as part of the tech scene.
A two-character domain means a shorter URL – .io is a two-character domain, making it a shorter option than many of the other extensions out there. The easier it is for web visitors to type your URL into a browser or email address, the more memorable and unique it becomes. Working with a .IO also became easier than ever this year, which contributed to the spike in the adoption rate. The .IO registry, nic.io, switched its back-end to allow faster domain transfers and modifications. Nic.io now uses a standardized authorization code procedure that’s the same as .COM, .NET, and .ORG.