Why should you adopt a mobile-first mindset?

The rise in the number of people inclining towards a mobile-first experience is reshaping businesses in unprecedented ways as it has become a dominant platform for internet usage.

Considering that over 50% of worldwide internet traffic now originates on mobile devices a dramatic transformation from the desktop-centric era of yesterday to smartphones and tablets leads the charge today.

By 2025, mobile internet consumption is expected to reach 70% globally and the last time the technology landscape changed this quickly was during the dot com bubble in the late nineties and early twenties.

Today 66% of e-commerce purchases are predicted to happen on Mobile which means soon Black Friday's busiest shoppers may be those tapping on their phone screens.

But more impressive than the adoption metrics themselves is the blistering pace of change. Mobile has surpassed desktop to become the most common way people access the internet. And this trend will likely continue as mobile broadband and devices improve exponentially, while desktops remain relatively stagnant.

The message is clear, mobile-first is inevitable as the next dominant paradigm. Companies that embrace it will have a competitive advantage in reaching new customers and scaling fast. Those that don't will get left behind.

How is mobile impacting your business and customer engagement? Let's discuss!