Why should customers come first?

Customers shouldn’t come first, they should come together. Business shouldn’t be about ranking customers against service professionals, companies or employees, it should be only a win-win approach. We are all in business for success, however measured.?

In my business, customers are partners.

Whether you are buying, selling, or representing buyers and sellers in your professional capacity, whether you are an employee or business owner, all parties involved are usually interested on a successful outcome. So, whatever the deal is, a win-win-win situation is always the ideal one.?

That's a great point! Don’t you think? Customers and team members often collaborate to create a positive and successful experience. Here are a few ways they can work together:

• Feedback and Improvement: Customers provide valuable feedback that helps teams identify areas for improvement and enhance their products or services.
• Co-Creation: In some cases, customers can collaborate with teams to develop new ideas or features.
• Customer Support: Team members work directly with customers to address their needs, resolve issues, and provide assistance.
• Community Building: Customers and team members can come together in online communities or events to share experiences and build relationships.

By working together, customers and team members can create a more personalised and satisfying experience. It's a win-win situation for all parties.

Why don't we aim for experience satisfaction, instead?