Why run a Regulation Crowdfunding campaign?

One of the most common questions I get from founders is “why run a Regulation Crowdfunding campaign vs. raise money through more conventional means?” My answer is basically twofold: Money and People.

From a Money perspective, Regulation Crowdfunding allows you to raise more money, by tapping into three new pools of capital -- (1) accredited investors you know who aren’t yet ready to write a large check, but might write you a smaller one on Wefunder; (2) unaccredited investors in your network; and (3) Wefunder’s network of investors.

And from a People perspective, by running a Regulation Crowdfunding campaign, you can get a beautiful pitch of your company in front of hundreds of thousands of people (marketing!), and turn your existing customers into investors, and even more passionate ambassadors for your brand.

(If you're interested in reading more, I pulled this intro from a longer blog I wrote here.)