WHY IS IT Retailers & Brands believe Promotions in the mail don’t work …but seem to rely on them WHEN THEY ARE GOING OUT OF BUSINESS .. WHY IS IT

I recently attended a webinar about The State of The Direct Mail Industry.

It was a short, concise webinar with some quantitative research.

Everyone is struggling in my industry, the home furnishings industry, yet they seem to ignore this proven marketing strategy and tactic continually. Instead, they rely on “Everything Digital”…like everyone else.

Before I get started with the highlights from this webinar, check your email, especially THE TRASH, and tell me how much DIGITAL NOISE you continually ignore. I get 20-30/day.

Here are the key findings from the webinar

BUT, we still ignore this fact that hasn't changed in over 25 years. WHY?

I get flyers, promotions, postcards, and more from Rooms To Go, City Furniture, Ashley Furniture, and more almost EVERY WEEK. If it doesn't work....WHY WOULD THEY CONTINUALLY DO IT?

Everyone knows business in our category stinks, so again, why are we ignoring this fact?

Consumers have spoken, are you listening?

Your key demographic THAT HAS MONEY likes direct mail

At Imagine Advertising we DO ALL THE ABOVE and we can personalize anything and everything you send out

SOME FINAL RESEARCH NUMBERS

At Imagine Advertising we offer a FREE MARKET ANALYSIS OF YOUR MSA to determine if Direct Mail is a good option.

We also offer a FREE MARKETING PLAN of the various "In The Mail" options you may want to consider

We know Direct Mail. No marketing agency in our industry has designed, printed, or delivered more printed items in the mail. NO ONE

And we've been doing this for almost 3-Decades

Why not take a look at this option? WHAT HAVE YOU GOT TO LOSE. The call, the streategy and the plan IS FREE

Contact Laura Moore at Imagine. She's been focused on every conceivable direct mail option for over 30 years

[email protected]