WHY PRINT ADVERTISING STILL WORKS BY RUSH HOUR PRINTING AND GRAPHICS

#flexibility #exposure #standout #target #marketing #branding #believability #flyers #leaflets #brochures #fonts

WHY PRINT ADVERTISING STILL WORKS BY RUSH HOUR PRINTING AND GRAPHICS

With the increasing popularity of the virtual world of the internet, most advertisers have now abandoned print advertising. Content Marketing Institute report that out of three advertisers, two of them would avoid using print media when drawing their marketing strategies without realizing just how much they are missing out on. The following are the reason why printing still matters in this digital era.

·      Makes You Stand Out

Marketing strategies that employ the use of the internet such as email marketing have become so popular; it has become difficult to make your business stand out from the hundreds of emails potential customers receive on a daily basis. It has become so popular that there is a huge gap in the businesses that use print media such as flyers, leaflets and brochures. Taking advantage of that gap can ensure you a perfect way to stand out from the crowd.

·      Maximizes Exposure

You are sure to create a lasting impact on your customers when you use high quality printed materials and maximizing your exposure in the process. Your customers and prospects can interact with your print anywhere and anytime and also pass it to others who may be interested in what your business offers. In other words, printed materials draw genuine interest to your company without the use of disruptive techniques.

·      Flexibility

Printed materials such as flyers, leaflets, posters and brochures, not only work best in stand-alone campaigns, but even better when used together with your online marketing efforts. Some customers can learn about your business and the products or services you offer online and those that cannot manage to go online or are unable to visit your online platforms can be reached easily through print media.

·      Believability

Print offers legitimacy and believability that the digital world can’t compete with. Sometimes people tend to distrust online content because they do not know who is behind it especially banner ads and the saturation of popups on the web coupled with spam and viruses. However, print media reinforces the idea that a business is genuine and trustworthy thus improving your brand’s trust level.

·      Branding

When you use printed materials that are aesthetically pleasing in terms of colors, fonts as well as the type of image used, then you are sure you are going to get your brand out there and also solidifying its identity. And also, ensure that you replicate this in your online marketing channels for better results.

·      Target Marketing

Print media can help you reach out to niche audiences efficiently and cost effectively, for instance, by advertising your business in printed brochures like specialty magazines. 

·      More Engaging

According to Alshaali & Varshney (2005), people read printed paper 20% - 30% slower than digital screen text. This means that consumers get more engaged when reading printed materials compared to online materials such as popup ads.

To know more about print and design requirements, contact Rush Hour printing and designing for outstanding print work that go a long way to help you in your marketing campaigns. 

#rushhourprinting #rushhour #rushhourprintingandgraphics #digital #media #printmedia #printing #print #technology #innovation #graphicdesign #desigininggraphics #designgraphics #brochures #businesscards #pamphlets #postcards #envelopes #printsolutions

We are a full-service printing company with additional offerings in graphic design and customer support. We offer high quality business card printing and will work with you to produce a one of a kind, marketing tool to capture your leads I the most effective way. Call today to speak with one of our representatives. 

Rush Hour Printing and Graphics WE EAT DEADLINES FOR BREAKFAST! We are looking forward to serving you from our two DC locations. Our printing skills come from years of experience and hard work. Our graphic designers are incredible at what they do and always give their best. Check out our reviews on Yelp. Our word is our bond and we are here to prove that!

Take advantage today of our Price Match PLUS up to 20% OFF your next batch.

Contact us for more information

Telephone: 202.290.1118

Email: [email protected] & [email protected]

Address: 1100 H Street, NW (Suite B-240, LL1) 20005 Washington, District of Columbia and coming soon, Union Station in DC!

Facebook LinkedIn Instagram Twitter Pinterest YouTube Google + Profile  

Come Visit Us 

Check out our New APP! #CouponsAvailable #2for1 and #10%OFF#20%OFF #Download our App TODAY! AMAZON: https://www.amazon.com/gp/product/B07DVWVC9H WINDOWS: https://www.microsoft.com/en-us/p/rush-hour-printing-and-graphic/9p1658p5bgc8?activetab=pivot%3aoverviewtab iTunes: https://itunes.apple.com/us/app/rush-hour-printing-and-graphic/id1399018332?ls=1&mt=8 Google Play: https://play.google.com/store/apps/details?id=com.app.rushhourprintingandgraphic