Why people fall for scams-Bill Gates, Bill Clinton and bankers- PART 2
Susan Ibitz
??Working on the humans that grow your business | High-performance Human Behavior training- I teach corporations & employees how to hack into humans using Behavior & Persuasion |Behavior Economics
Key moment
Oposity of many people think fraud happens when the scammer TRUST YOU, BUT no the other way.
People want to be seen, liked and understood. The same way people fall for social media scams, pay influencers and fake customer reviews.
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It happens to Bill Gates, Bill Clinton and bankers.
Do you remember ELizabeth Holmes, Charlie Javis and? Anna Sorokin? Well, you are not the only one. Some people got seriously burned.?
They endorse names, invest money and pick up the phone to help scammers.?
Disclaimer: people don’t help scammers because they are involved but because they believe on the people, cause or company. Due diligence must surpass the overall impression if you are a person of influence.
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How this works -Why people fall for scams and your brain
People fall for the pigeon drop scam due to a combination of psychological factors and brain processes that make them vulnerable to manipulation. Here's what happens in the brain that contributes to falling for this scam:
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At the end
Remeber the 2 brains? Homer Sympson and Spock??? System 1 and System 2? theory.
领英推荐
Humans are irrational creatures, and they evolved to learn to walk, talk, and build wealth. At the same time, ego, greed and overconfidence in their abilities to judge situations.
Catfish in online dating, buy an extended guarantee on a car or open an email asking for your address update on a lost package.
It happened and will happen again.?
Learning how and why we buy is a key factor in this process.
?In the link below, you will find the class that will unveil the reason, consequences and how to protect your brain from itself.
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About the Author:
Susan is a former political influence consultant, profiler, and civilian hostage negotiator, with expertise, studies and Master’ in Human Behavior, Behavior Economics, Neuroscience and a nerd for data. Susan works on the humans that grow your business | High-performance Human Behavior training- I teach corporations & employees how to hack into humans using Behavior, Neuroscience & Persuasion |Behavior Economics
She has been called Freaky and the top expert on her field,? by the Chicago Tribune and Psychology Today.
She is the author and researcher of “Irrational Humans. People Make 35,000 Decisions a Day and 95% are Irrational, but Why & How?”
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