Why be a part of USA Wine Ratings?
Malvika Patel
Editor and VP at Beverage Trade Network, USA Trade Tasting, London Competitions, Cannabis Drinks Expo, IBWSS, Sommeliers Choice Awards, Paris Wine Cup, and More!
Unique judging aspects, top-level trade buyers on the judging panel, and huge media exposure are a few of the factors that set USA Wine Ratings apart from other wine competitions.
For any wine brand to earn its place on a retailer’s shelf or a restaurant’s wine list -?and then vitally stay there - they need to be marketable and consumer-driven and not just produced in the general hope it can find enough people willing to sell and buy it.
But how does one know where they stand in this quest of making a space for themselves? How are their plans reflected into action and what actions do they invoke amongst consumers?
The USA Wine Ratings brings together the perfect intersections of consumers, enthusiasts, and the trade. This award looks to recognize, reward, and help promote wine brands that have successfully been created to identify with and target a specific spirits drinker.?
The USA Wine Ratings will single out and shine the spotlight on those wine brands that consumers really want to buy and have a clear market value for trade buyers.
Three separate judging criteria are involved in the rating process. Firstly, all enrolled wines will be blind tasted to assess their quality. Quality is judged based on Appearance, Aroma, Body, Taste, and Aftertaste. Packaging is scored on the basis of Creative design, label quality, label details, back-bar appeal, store shelf appeal, and functionality (including shape, size, weight, and ease of pouring). The value for money is ascertained based on the quality offered for the price.
Essentially,
Q (Quality Score) + Value Score (V) + Package Score (P) = USA Wine Ratings Score.
The USA Wine Ratings are awarded in three medals. To receive a Gold medal, a wine brand needs to score 90 or over. Wines scoring between 80-89 will be awarded the Silver Medal and 70-79 receive a Bronze Medal. Special Awards are also based on categories that include Wine Of The Year, Red Wine Of The Year, White Wine Of The Year, Rose Wine Of The Year, Winery of the Year, Best in Show By Country,?Best in Show by Varietal, Best Wine of The Year by Quality, Best Wine of The Year by Value, and Best Wine of The Year by Package.
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The winning medal received alongside the Digital Certificate can be used across different Brand Support Tools as well as Point of Sale processes like Brand Deck, Sell Sheet, Shelf Talkers, Case Cards, Bottle Neckers, and more.
Stories of winning brands featuring the distillery, distiller, and the winning products shall be picked up by the editors at the Los Angeles Drinks Guide , New York Drinks Guide , Chicago Drinks Guide , and San Francisco Drinks Guide - invaluable resources for spirits consumers in the USA, via the Beverage Trade Network .
This year will also include tasting notes and shelf talkers written by the judges themselves that will help promote the spirits further. Alongside the detailed scores, the results of the awards are also shared with over 50,000+ trade professionals in the USA in the Beverage Trade Network community, and over 20000+ buyers in and around the USA.
If you create a wine brand that the world deserves to know more about,?enroll for the 2022 USA Wine Ratings today ! The Super Early Bird Pricing of $80 is available only till the 10th of December, 2021. Prices go up from December 11.
Currently, we are accepting international and domestic submissions under the Super Early Bird offer till Dec 10, 2021.
Register your brands now! (Only 48 Hours Left Now)