Why no one cares how good you used to be!

Let me get straight to the point; No one cares about how good you used to be; people care about how good you are today. 

Imagine if I started to receive comments about how I used to deliver great relevant content, but now I have become complacent, stale, off my game and I’m not putting in the same level of passion and commitment. If that were the case, you wouldn’t be reading this today.

If you take away something from my work which helps you think and reflect and become a better version of yourself, and if I can do that every time I deliver content, then guess what? You will keep returning. I am only as good as my last article, my last speaking event, my last boot camp and even my last book. 

No one cares about how good you used to be; they care about how good you are NOW. 

The last project you delivered or the last sale you made or the last task you executed will be the benchmark for how good you are now. You will lose your relevance unless you bring your ‘A Game’ each day. Bring your ‘A Game’ every single morning; tap into your vast reservoir of energy, turn off your autopilot and switch on your conscious mindset. 

If you want to come out of the blocks fast in 2020, focus on how good you are today, not last week, not last year and not even yesterday. 

A quick and simple technique I use is the EBI technique or ‘Even Better If’. It’s another way of asking what could I do better but referencing it as EBI makes it more memorable.

If you add ‘WWW.’ (What is working well) before EBI, you get WWW.EBI. ‘What is Working Well. It would be Even Better If?’. WWW.EBI is a powerful concept of continual improvement and how you can aim to achieve the highest standard for you and your business. 

If you WWW.EBI everything you do you challenge yourself to be better in everything you do. Often you learn just as much by what went wrong as what went well. Keep failing once but learn fast so that you can avoid the constant pathway of trial and error. 

It comes down to your appetite for change. If you do not like change, then you will like irrelevance even less. If you’re focused on how good you used to be, then you will become irrelevant and lose your edge. 

2020 is the year for growth; the whole decade is about growing; it’s about developing your edge, it’s about being at the edge of your comfort zone and being the best that you can be. So ask yourself ‘I could be even better if…’