Why an MVP is Important Part in Mobile App Development Cycle
As an entrepreneur, you might think of developing a mobile app for your startup to stay ahead of the competition. However, you don’ know the percentage of success it will obtain. There is always a risk factor involved and it is necessary to gauge the performance of your app.
In order to analyze the risks involved in putting an idea into completion, you need a mechanism and that is known as MVP or Minimum Viable Product.
Understanding MVP:
MVP or Minimum Viable Product is the base architecture of any mobile application that allows testing the app with certain customers first. It is an important tool for any business or enterprise looking forward to developing a mobile application.
For developers, it is advantageous as it brings in feedbacks from the targeted audience. The primary features for an application are included and tested. Developers than receiving feedbacks on where the app lags or the areas where improvement is necessary so that they can make necessary changes.
Why is MVP necessary for mobile development life cycle?
Competition is tough out there and MVP is the best possible way to evaluate your success and find out whether your app scores maximum for its uniqueness or not.
- MVP is the fastest route to get user reviews
You give in your efforts, money and time to make your idea into a reality; only to conclude that your idea is not working well with your audience or that it requires certain changes. It is surely disappointing. But what if before actually implementing your idea, you get an insight into users’ choice so that you focus on developing or enhancing the required features? The second one sounds a more convenient, reliable and faster way to obtain success by getting user reviews.
- MVP is at the core of the app
MVP or Minimum Viable Product focuses only on the primary features of the app and so it is perfect for Lean Startups. A lean startup can be defined as the one which is suitable for minimum budget within a set timeframe. MVP provides with a value to such startups as it aims at obtaining a maximum number of customers in minimum time. Hence, we can say that entrepreneurs can get the core idea of the market with a low-risk factor and low cost of app development.
- MVP deals with security issues
Security of user’s data is pivotal to an app specifically if it involves in-app payment. MVP helps you in identifying security issues and loopholes associated with it. Developers get a chance to solve them and launch a bug-free app that increases the conversion rate of the app.
- MVP opens a room for improvements
MVP analyzes whether you are getting the required attention from customers or not. If not, it is time for you to consider on its refurbishment and redesign it. It the app fails on the expected feedback, you must consider on developing a new version of the app.
FACEBOOK- The Best Example of MVP
We all know Facebook was invented by Mark Zuckerberg. But do you know the story behind the Facebook app? Well, its first version was launched only for the students of Harvard University. In its initial version, it only had features of setting a profile page, sending a friend request and messaging. Later, it became a giant social media app for the entire world to connect with others having a lot of advanced features.
Steps to implement MVP for an app
1. Finalize important features to integrate:
The first step in implementing an MVP is to select the important features necessary for your application. Choices must be made very intelligently along with extensive research work. You also need to decide upon the timeframe and the targeted audience for evaluating your initial app success with the development team.
2. Designing the app:
Once you have checked upon the viability of the app and finalizes upon its primary features, the development team heads further to design the app.
3. Sending app to potential users:
Once the app is developed, it is then sent to the potential users or customers for reviews and feedback's.
4. Improvements in the initial version:
The next step is to enhance the app based on the feedback received. One can improve the user experience by adding multiple features or making the security of the app better. The changes are inevitable and it might be sometimes tedious but these are necessary for app retention.
Conclusion:
Entrepreneurs can consider opting for MVP when they do not have an idea as to how their app will perform in the market or want mobile app development to be done within a limited timeframe or budget. However, it is not at all a necessity to implement an MVP version first. It depends upon your needs.