Why an MSP in California Couldn’t Break $10M—Until They Did

Where Are You Now? Where Were You? Where Do You Want to Be?

Growing an MSP business isn’t just about working hard—it’s about working smart. The best MSPs track their progress, benchmark against peers, and follow proven strategies to scale faster.

But how do you know if you're on the right track?

The MSP Business Evaluator and Accelerator helps you answer these questions by analyzing business multiples, peer group comparisons, and industry best practices to create a customized blueprint for growth.

How MSPs Are Scaling Faster Than Ever

Thousands of MSPs have used the MSP Business Evaluator and Accelerator to compare themselves against similar-sized businesses and identify their next growth stage.

?? Compare Against Your Peers: See how your business stacks up against MSPs in your revenue bracket. ?? Track Your Progress Over Time: Identify strengths, weaknesses, and patterns in your business growth. ?? Get a Custom Blueprint: Learn which areas to optimize and create a clear roadmap for scaling your MSP. ?? Maximize Business Multiples: Understand how to increase your valuation and become more attractive to buyers, investors, or future partnerships.

An MSP in California

A well-established MSP in California had been stuck at $10M in revenue for two years. Despite strong sales, rising operational costs were limiting profitability, preventing them from advancing to the next peer group. They used the MSP Business Evaluator and Accelerator to pinpoint key inefficiencies and restructuring opportunities.

?? What changed? ? Identified inefficiencies in vendor pricing and renegotiated contracts. ? Developed a clear expansion plan, focusing on vertical markets with high margins. ? Scaled from $10M to $14M in revenue within two years by optimizing service offerings and financial structure.

An MSP in Texas

A growing MSP in Texas had reached $2M in revenue but struggled with profitability and operational efficiency. Their margins were lower than industry standards, and technician utilization was inefficient. After using the MSP Business Evaluator and Accelerator, they discovered that their pricing model and service bundling were limiting their business multiples.

?? What changed? ? Adjusted service pricing and introduced value-based packaging. ? Reduced inefficiencies in technician utilization, increasing revenue per employee by 38%. ? Scaled from $2M to $5M in revenue within 18 months by following the recommended roadmap.

An MSP in Florida

A mid-sized MSP in Florida generating $6M in annual revenue was considering an acquisition offer but wanted to increase their valuation before selling. After running their business through the MSP Business Evaluator and Accelerator, they identified two critical areas holding them back: 1?? Customer concentration risk – Too much revenue came from a small number of clients. 2?? Short-term contracts – Monthly agreements instead of multi-year commitments.

?? What changed? ? Diversified client base, reducing reliance on a few large customers. ? Shifted 70% of contracts to multi-year agreements, improving recurring revenue stability. ? Increased business multiple by 1.5x, leading to a significantly higher acquisition offer.

Insights from the MSP Business Evaluator and Accelerator

?? MSPs that track their growth against industry peers increase revenue per employee by over 40%. ?? Those that follow a structured roadmap see business multiple improvements that push them into the next peer group. ?? MSPs that don’t evaluate their performance often fall behind, missing critical scaling opportunities.

What’s Your Next Move?

If you’re not tracking where you stand, you’re leaving growth on the table.

The MSP Business Evaluator and Accelerator provides clarity, direction, and a strategy for growing smarter and scaling faster.

Choose Your Next Step:

?? Book a Meeting – Let’s discuss how benchmarking can help you scale. Schedule here https://bizadvisoryboard.bookafy.com/service/30-minute-Free-1st-strategy-session

?? Get the MSP Business Evaluator and Accelerator – Find out your business’s worth and get a roadmap for growth. Learn more here https://bizadvisoryboard.com/business-evaluator/

?? Plan for 2025 – Get the Business Plan & Dreamboard to set your vision. Explore here https://bizadvisoryboard.com/shop/

Let’s make 2025 your best year yet. ??

About Paul Daigle

Paul Daigle is a seasoned expert with over 30 years of experience in business scaling strategies and growth acceleration across multiple industries, with a strong focus on IT Service Providers. Throughout his career, Paul has consistently delivered comprehensive tools and systems that empower businesses at every stage of their development, driving substantial value enhancement and sustained growth.

With a proven track record of managing over $1 billion in assets, successfully raising capital for more than 130 organizations, and expertly guiding companies through the complexities of going public, Paul’s dedication to helping businesses reach their fullest potential is evident in every meticulously planned, executed, and continuously optimized strategy he develops.

Paul's extensive experience also includes serving on 12 public and private boards, where he has held the position of chairman on 7 occasions. His strategic insight and leadership have been instrumental in guiding organizations through critical phases of growth, acquisitions, turnaround scenarios, and public offerings, establishing him as a trusted partner in driving long-term business success.

?? Want to learn more? Call Paul at 407-461-0061. ?? Connect on LinkedIn: https://www.dhirubhai.net/in/pauldaigle100