Why Little Big Brands
Going into 2020, I’m struck by the fact that it’s been a year and a half since joining Little Big Brands. Reflecting back on what led me to Little Big Brands (LBB) and the decision to join after what felt like complete agency burnout, I couldn’t be happier and more fulfilled with my decision.
There are many things that stand out to me as defining factors in what makes Little Big Brands unique, but I wanted to focus on three that made it an amazing fit for what I am hoping to achieve in my own career.
1. They let me grow. First, Little Big Brands took a chance on me. Although my previous roles had a partial focus on business development and I knew it was my passion, I didn’t actually have a ton experience in the specific role. Unlike most of the team, I didn’t have any internal connections to the agency. Almost 100% of LBBers have worked together in a past life and it is something that we pride ourselves on. However, I discovered LBB through a recruiter and knew immediately this was something special. What stood out the most were the people and values. The passion for what the agency stood for, and the compassion for having been in my shoes (at other agencies) who lacked LBB's positive energy and values.
2. They reward new ideas. The past year and a half have been above and beyond what I expected when joining. Once all of the more obvious perks like free lunch every day and actual unlimited vacation became my norm, the real benefits set in like the access to opportunity and the ability to soar. They listen to new ideas and want to be a force in the changing world as brands transition from traditional retail to eCommerce and back again. This openmindedness cannot be described in a job description.
3. My voice matters. Finally, the impact I’ve had not only on our clients but within our own company and what we stand for has been monumental. Team members are all responsible for helping to drive the business and everyone is open to collaboration. At many agencies, collaboration means too many meetings or cooks in the kitchen, but at LBB it means progress. Bottom line, I have a voice, and more importantly, it’s heard.
Agencies are not created equal and with a ton of experience under my belt, I am confident to say, I am home at LBB. To wake up every day and love what you do is a gift, and to be surrounded by people who share that same feeling is indescribable.
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5 年Katie, so wonderful to read! I could sense this magical culture on meeting you and Crystal (and hope we get a chance to work together at some point!). Cheers to 2020.?
Best thing I’ve read in a long while! ??