“Why join KPUMA?” - Read about Colby’s experience with the club!

As Colby Davidson begins her career after graduation, she took some time to reflect on her role as Director of Social Media and Public Relations, which she held for two and a half years.

I joined the KPU Marketing Association in May of 2020, as a way to connect with a community of students who shared the same interests as me and a passion for marketing and business. I also wanted to have an opportunity to gain experience in the field while working towards completing my BBA Marketing Management degree.

Now, over two and a half years later I could not be more grateful for the connections I’ve made along the way, both socially and professionally. Throughout my time with the club, I grew my social media management skills by working on graphic design, copywriting, and platform management. Being a Director allowed me to develop skills in leadership, mentorship, team building, communication, and adaptability. My time with the club allowed me to foster professional attributes for my future career and granted me the opportunity to build my network while working on my degree.

I am so proud of the many accomplishments of the club, and I can easily say each year the team grew stronger. We brought valuable virtual events to students and continued to create ways for individuals to connect with alumni and industry professionals (our LinkedIn group – you should join!) The team also had many successful partnerships, and I was able to work on some fantastic social media projects where I was challenged to think outside the box. It has been an absolute privilege being a part of this team and I am so excited to watch how the team continues to grow and succeed.

If you’re wondering if you should join the KPUMA – the answer is simple: YES. Not only did being a part of the club bring me connections socially, but I can also say without a doubt, it has helped me earn all of my professional roles thus far. Being involved with the marketing association is a great way to add experience to your resume, grow your professional skills, and stand out against other applicants. I am now over halfway through completing my Melville Business Strategy Internship at a market intelligence agency; in my interview, I used experiences I gained through the KPUMA as a way to show my qualifications for the specific role. It was a full-circle moment for me, and I was so thrilled I took the opportunity to join the club when I did. I encourage everyone to get involved, grow their network, and build those connections because they are invaluable!

• To the current and future members of the KPUMA – keep working hard and contributing to the culture and community at Kwantlen Polytechnic University . I can’t wait to see what comes next.

If you have any questions or just want to say hi – connect with me on LinkedIn! https://www.dhirubhai.net/in/colby-davidson-/