Why is it important to reach Customers on their Mobiles when Advertising locally ?

Does it not seem like a simple task to explain the reasons why it is crucial to connect with customers via their mobile phones when advertising locally.

If you're a digital marketing professional like me you may already have the solution to the question.

Then I'll move onto writing the same set of essential features that you'll find in other blogs or articles on the exact same search you've been searching on Google for the last 20 years, I've come across some amazing numbers related to this subject.

Advertising in Future

According to the data collected by an agency that is a leader in statistics, the spending on digital ads has increased by 12% over the year of 2019 and remained at $378 billion for the industry in 2020.

In spite of the worldwide pandemic, the sector has seen significant growth, with an upward trend.

Digital is the future and global advertisers are shifting or shifting their budgets to this new field to make the most of their budget. By 2021 alone, marketers across the world expect to spend approximately $275 million, which is five times more than the same amount in 2015.

I'm sure that you have a clear understanding of how the whole media industry shifts its spending to mobile ads.

Let's look at the reasons mobile advertising is crucial in local advertising.

Mobile-friendly Advertising

Then.. what number of times per day do you browse the web and?google?everything.?We haven't yet counted it, but I'm pretty sure all the time you're using the internet, and most of the time , you are browsing the web on your phone.

Smartphones have revolutionized how we communicate. They're easy to use, convenient and can save us a lot of precious internet.

Have you heard that as of 2020 there were over 6.3 billion people using mobile phones worldwide? And it is expected to increase rapidly and surpass the 7 billion mark by 2024.

If you're an advertiser or digital marketer, you know the basis of revealing these concepts.

To get straight to the main point, let's look at the most important aspects of how to reach out to clients via mobile phones in local advertising.

Most important features:

• A huge user base Mobile phones are utilized on the move by a significant majority of people. Almost 60 % of the global people use mobile phones in the present.
• Low Cost: The advertisements that are displayed through mobile phone screens are less and therefore less expensive than other digital media.
• Search Compatibility: Users are searching the majority of their queries using smartphones as well as making searches for local information online.
• More CTR: It's been discovered that people are more likely click on an advertisement that is displayed on smartphone or mobile device in comparison to other forms of media.
• It is easy to target: Mobile and Smartphones advertisements are much simpler to read and view, and easy to be targeted.
• Easy to Customize: Mobile advertisements are easily customizable because it is an personal in-depth and personal medium.?It is simple to adjust to changing technology as well as becoming more personal focused over time.

Wrapup:-?Now, you know the immense importance and potential of mobile phone advertising and why , as an advertiser, it is essential to connect with customers via their mobile phones.