Why I’m Selling Co-Ownership of My Company to Our Fans
I believe this is by far the most important announcement R&B ONLY has ever made so I’d prefer it comes from me directly.
This is your opportunity to transition from just a fan of R&B ONLY into a co-owner in R&B ONLY!
I founded this brand because people deserved to have memorable bonding experiences through R&B music. I remember our first event like it was yesterday. There were just over 200 people dancing in a Los Angeles sweatbox (pictured below).
Fast forward five years, we’ve produced over 150 shows in 40+ cities and sold over 250,000 tickets. This couldn’t have happened without our supporters. Thank you!
While that may seem like a big accomplishment, it feels like our team is just getting started. We believe there are more growth opportunities in the live events space and beyond.
Due to COVID-19, the live entertainment industry has seen its worst year in modern history. Despite that, we grew our audience in 2020 with innovative concepts like drive-in shows, socially distanced events, and virtual live streams.
In fact, you might be reading this because you’ve attended one of our shows or at least have heard about the concept.
At R&B ONLY our mission is to amplify the entire genre of R&B music.
An example of a genre that we believe that has already been amplified is Hip-Hop. Touring music festivals, popular press outlets, and multiple merchandise brands are just a few sectors that have all evolved into a multibillion-dollar ecosystem within this genre.
Before our live show product, a global touring celebration of R&B music simply didn’t exist. Our plan is for our entertainment offerings to not be limited to just traditional physical spaces.
R&B ONLY’s goal is to pave the way for a new ecosystem for fans, artists, and everyone connected to R&B music.
Our initial plan for R&B ONLY lies in these three categories:
- MEDIA — Podcasts, livestream events, and online performances.
- ALBUMS — Original compilation albums featuring your favorite R&B artists.
- MERCH — Enhanced R&B ONLY drip. ??
This initial three-tiered plan allows us to expand the R&B ONLY brand while continuing to provide you with memorable live experiences celebrating R&B music.
Today is the launch of our Reg CF campaign on StartEngine! A few years ago, the Obama administration introduced new legislation under the JOBS Act that allows private companies (that’s us) to accept investments from the public (that’s you).
It’s important for us to give our fans a shot at elevating from an average consumer to a co-owner.
In 2019, we got an offer of 1 million dollars in venture capital from private investors. I wrote about why I turned it down and how their values didn’t align with our culture. What makes this so special is that we’re able to share this opportunity and empower the very people who have empowered us. You!
Even if you can’t invest right now, if R&B ONLY has impacted you in a positive way, all I ask is that you share/DM/text this opportunity with a few friends ASAP. Let’s show the world what group economics looks like when we unite together!
This is so much bigger than myself. This is so much bigger than our company. This is about the resurgence of R&B music!
It would be an honor for R&B ONLY to have you as an investor (startengine.com/rnbonly).
Peace!
-Jabari
BECOME AN INVESTOR IN R&B ONLY ON STARTENGINE NOW
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