Why I'm Now Offering LinkedIn Ghostwriting Services
Leandre Larouche
Book & Content Coach + Ghostwriter for Coaches, Experts, and Leaders | ?? Author | Writing Architect ??? | Writing Can Be Hard. I Make it Easy with The Architecture of Writing.
This may come as a surprise to some:
Over the past week, I made a decision that had been on my mind for a while.
For years I’ve focused on helping coaches, consultants, and experts write nonfiction books through coaching and ghostwriting.
And many of you have come to love the content I post around nonfiction writing.?
I’ve loved doing this, and still do.
But I came to the realization I need to do things a little differently.
I’ve been getting a lot of requests for done-for-you LinkedIn content.?
Since I started out as a writing coach, I’ve talked to a lot of people who really want to write a book, but they either don’t have the time or the money to invest (or both).
And the reason is, they’re not where they need to be in their business.
Moreover, since the day I started selling my services online, I’ve seen a lot of entrepreneurs fail because they couldn’t figure out the content game.
I want to fix that.
In the last 3 years, I’ve sold hundreds of thousands of dollars of my own services in a notoriously difficult niche. And the reason I’ve been able to do this is the content I post.
(I write it myself, of course.)
I’m neither the best closer nor the best business strategist, but I know how to write content that sells. I write it like no one else, and it takes me very little time.
In fact, several months ago I started ghostwriting some LinkedIn content for a few clients I was already working with.
Content is almost always what’s missing in an online business.?
What I Decided to Do
I'm going to offer done-for-you LinkedIn ghostwriting to more clients, and I’m going to talk a lot more about LinkedIn content writing here on this platform.
Of course, my team and I will still be offering book writing and ghostwriting services. I'll also still be very involved in writing long-form content on book writing for Trivium Writing’s blog.
But I’m going to put a lot of my own attention on LinkedIn ghostwriting.?
Why LinkedIn specifically? Well, I use multiple platforms to acquire clients, but LinkedIn is by far the best one. I genuinely believe that if you must choose between platforms to sell your services, LinkedIn is the way to go.
What is the Offer?
This new offer is completely done-for-you.
This is not a coaching program or a "done-with-you" offer. That means, I write all your content with your input and have you greenlight the posts before publishing. This saves you an enormous of time and reduces your content-related stress.
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What do you need to do? Very little. After an initial session designed to help me capture your voice, all you need to do is meet with me for a maximum of half an hour a week and review the posts I write for you. It's as simple as that.
Oh, and on top of having all your content written for you, you'll have a level of clarity you've never experienced before in your business. That's the power of working with someone outside your business.
How Does It Work?
As we speak, I have a capacity for 10 LinkedIn ghostwriting clients. Once I enroll them, I’ll waitlist everyone else interested until I have the process, the people, and the systems to help me satisfy the demand.
Truth is, there is a massive opportunity for business owners on LinkedIn. But content is the name of the game. And there’s a very specific type of content that attracts clients.
I call that content AAA (or Triple A): authentic, authoritative, and action-driven.
The reality is,?
Publishing the wrong content hinders your credibility.
And failing to publish often enough makes you leave money on the table.
What My Goal is With this New Offer
My goal is simple.
Free up the time of online entrepreneurs and make them more money… This way, if they have a dream of becoming a published author, they can do it without worrying about time or capital.
The best way to do that, for now, is through LinkedIn ghostwriting.
In the end, book writing has always been and always will be my passion, but it’s time to help where I’m most needed.
If you’re an online entrepreneur selling coaching, consulting, or other high-ticket products/services and you:
a) struggle to get clients
b) don’t have the time to write your content?
Let’s have a chat and discuss how I can become you… (by writing your content.)
My professional writing training and experience writing, editing, and ghostwriting taught me how to effectively capture people’s voices… so that I can easily write as if I'm them!
If you’re not an online entrepreneur, I hope you’ll still find value in my posts about content writing. And if you choose to unfollow me, I understand and respect that decision. You'll still find a lot of book writing and publishing content through Trivium Writing, of which I'm the founder.
At the end of the day, I’m in business to serve people, and to serve people I need to listen to the market.
The market has spoken, and I chose not to ignore it.
If you’re interested in learning more about AAA LinkedIn Content Ghostwriting, click here to book a content strategy call.
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2 个月great post
Author, The Umbrella: Your Personal Guide to Weathering Life Storms
1 年You keep developing into the person and expert that you were created to be. Blessings for even more success and fulfillment.
The Social Media Marketer | Personal & Professional Brand Assistance | LinkedIn Company Page Management Strategy | Content Specialist | Organic Marketing | Copywriting | Brand Strategy
1 年This makes sense Leandre Larouche great reasoning.
Data Driven Marketing Manager | I Help Companies Leverage Data To Drive A 624%+ Increase In Demand Generation
1 年This is such an awesome move! You’re incredible at content strategy and I’m excited to learn about this new offer ??