Why I Prefer Perplexity To Google Or ChatGPT For Search
David Meerman Scott
Author of 12 books including NEW RULES OF MARKETING & PR and WSJ bestseller FANOCRACY | marketing & business growth speaker | advisor to emerging companies
For twenty years, Google was my go-to when I had a question. Google works great to surface relevant blue links that I can click to learn more. And in the past nearly two years, I’ve also been using ChatGPT to provide a descriptive answer to my queries. Perplexity.ai is a cool hybrid between a LLM chatbot and a traditional blue link search engine.
The way Perplexity displays answers to natural language queries, showing a text answer together with links for more information, is the future.
For example, when I searched “What are some unusual museums to visit in the USA?” I got a list plus the sources that Perplexity.ai used to generate the list. I hope to visit the National Mustard Museum if I find myself with some free time in Middleton, Wisconsin!
Since I first wrote about Perplexity.ai early this year, it has become my go-to. I am using more often than Google or ChatGPT.
Health & Wellness, IT, Content Writer/Ghostwriter/ Communications Consultant. I help individuals and organizations gain audience recognition, visibility and increased business through personalized content strategies.
2 个月Great to see that these comments confirm my use and preference for Perplexity.ai. The features, as noted, and the sources and citations create a greater trust in the accuracy of the information. I find it to be a tremendous research tool.
Chief Business Officer @Xerago | Founder @B2Baxis | B2B GTM Strategist | Podcast Host
2 个月This chatbot and search engine mix feels like a game changer—combining conversation with search. David Meerman Scott, How will this change how we look for answers online?
Community Manager / Event production
2 个月I am the same way! I love the way I can go see for myself the details about the links it surfaces.
Storyteller?NYU Marketing Prof?Personal Branding Expert?Podcaster?Author of Crafting Your Pitch, A Storytelling Framework
2 个月Perplexity has become my favorite as well!
telemarketer
2 个月I mean Microsoft Copilot works the same way. It also shows the links from which the answer was built