Why I hate the term closing

There are a few terms in sales that I don’t particularly like and agree with, cold calling and account management being two examples, but the biggest one has to be closing, when I’m working with a team I never refer to it as closing because I feel it just has so many negative connotations associated to it and conjures up notions of bad sales experiences, instead, I prefer the term gaining commitment.

We've all been on the receiving end of a sales pitch and felt the pressure of being closed. Whether it's a product we need or a service we're interested in, there's always a moment when the salesperson asks us to make a decision to purchase. But have you ever stopped to consider that closing is far more about gaining commitment is not just a single act, but a process?

The process of gaining commitment is a process that takes time, effort, and skill and I want to explore why gaining commitment is a process and not just a single act, and provide some tips on how you can improve your sales process.

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#thinkselling #sales #selling #salestraining #closing

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AI and salespeople - What salespeople should be concerned about and what they shouldn’t be concerned about